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Tealium is a leading customer data platform (CDP) provider that empowers organizations to unify and activate customer data across the enterprise, enabling personalized and consistent customer experiences. Competing in the rapidly evolving marketing technology (MarTech) landscape, Tealium's solutions focus on real-time data orchestration, identity resolution, and advanced analytics. The company distinguishes itself through its commitment to data privacy, security, and compliance, catering to large enterprises seeking robust governance and control over their customer data assets, positioning them as a significant player against other major CDP and Data Management Platform (DMP) vendors and point solutions.
Department | HeadCount |
---|---|
Administrative | 1 |
Consulting | 21 |
Service | 61 |
Design | 1 |
Education | 3 |
Finance | 12 |
Management | 15 |
Hr | 7 |
Legal | 1 |
Marketing | 13 |
Medical | 0 |
Operations | 6 |
Department | 89 |
Product | 22 |
Management | 15 |
Estate | 0 |
Research | 3 |
Sales | 81 |
Technical | 146 |
Trades | 0 |
Tealium's department distribution clearly reflects its identity as a technology-driven SaaS company focused on customer acquisition and retention. The substantial Technical department (146 employees) underscores a commitment to continuous platform development, innovation, and maintenance. A sizable Customer Service team (61 employees) highlights the importance placed on providing high-quality support to its user base and ensuring customer success. The Sales department (81 employees) is also a significant part of the company, reflecting the company’s focus on driving revenue and expanding its market reach. The Product (22) and Project Management (15) departments, while smaller than Technical and Sales, indicate a strong emphasis on roadmap execution and successful implementations. The smaller Marketing team (13) likely indicates a greater reliance on partner marketing or sales-led growth compared to pure marketing-led strategies, although this can vary depending on the company's overall go-to-market strategy. A substantial 'Other Department' category (89 employees) may represent specialized roles or functions, R&D initiatives, or potentially contractors. The relatively lean administrative and support functions (HR, Finance, Legal), combined with the dominant presence of Technical, Customer Service, Sales, Product and Project Management indicate a deliberate prioritization of investments towards revenue-generating and product-focused activities to drive future growth in the competitive CDP market.
Total: 497 employees
Tealium possesses a geographically diverse workforce, strategically distributed to support its global SaaS operations, although with a clear concentration in the United States (262 employees) reflecting its headquarters and core market. The significant presence in the United Kingdom (57), Poland (52), and Australia (41) indicates mature operations and established customer bases in Europe and the Asia-Pacific region. The presence in Germany (20) and Spain (13) reinforces its European footprint, suggesting localized sales and support teams serving these specific markets. The presence in Singapore (9), Hong Kong (1), Japan (4), Taiwan (1) and UAE (2) signifies a growing interest in and commitment to the Asian market, likely driven by the increasing demand for CDP solutions in these regions. The inclusion of Belarus (6) as a location suggests a strategic approach to leverage specialized tech talent at a potentially lower cost. The distributed workforce, including smaller teams in countries like France, Netherlands, and Italy, enables localized customer support, sales outreach, and market penetration, crucial for capturing market share in a globalized MarTech landscape. This multi-regional approach enables Tealium to provide culturally relevant customer experiences and support in multiple languages, critical for its success as a global CDP provider while maintaining a strong foothold in its domestic market.
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