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sift
Overview
Sift is a prominent player in the digital trust and safety space, providing advanced fraud prevention solutions powered by machine learning. Operating in the cybersecurity and SaaS industry, Sift's core focus is on enabling online businesses, from e-commerce platforms to financial institutions, to detect and prevent various forms of online fraud, including payment fraud, account takeovers, and content abuse. Sift's market position is characterized by its ability to provide a comprehensive, data-driven approach to risk management, helping businesses build trust with their customers and protect their revenue streams by leveraging sophisticated machine learning models tailored to each client's unique risk profile. This allows them to be a key enabler of secure online transactions and a major competitor to companies like Riskified and Forter.
sift's headcount breakdown by department
| Department | HeadCount |
|---|---|
Administrative | 1 |
Consulting | 2 |
Service | 16 |
Design | 0 |
Education | 0 |
Sift's departmental structure clearly reflects its identity as a technology-driven SaaS company with a strong focus on both innovation and revenue generation. The dominance of the Technical department, accounting for a significant portion of the workforce, underscores Sift's commitment to developing and maintaining its sophisticated machine learning platform, the core of its fraud prevention solutions. The substantial Sales team indicates an aggressive strategy for market penetration and customer acquisition, crucial for expanding its customer base within the competitive fraud prevention market. A sizable Customer Service department emphasizes Sift's dedication to customer success and retention, ensuring that clients effectively utilize the platform and achieve desired outcomes. While 'Other Department' is a significant block, it suggests the need for better categorization of specific functions or teams. The smaller but vital Product and Research teams signal continuous innovation and platform improvement. The supporting departments like Finance, HR, Operations, and General Management provide essential infrastructure. This distribution aligns with a growth-oriented SaaS model, prioritizing technological advancement, sales efficiency, and customer satisfaction. The comparatively lean consulting team likely handles complex implementations or provides specialized expertise for key accounts.
sift's employees by locations
Employee Count by Country
Total: 250 employees
Sift's workforce distribution showcases a predominantly US-centric operation coupled with a strategic expansion into international markets. The significant concentration of employees in the United States indicates that the company's headquarters, core operations, and likely a substantial portion of its customer base reside within North America. The notable presence in Ukraine suggests a deliberate strategy to leverage cost-effective technical talent, potentially for software development, engineering, or research roles. The presence in countries such as the United Kingdom, Poland, and Ireland signifies a focused approach to penetrating the European market, reflecting the global nature of online fraud and the need to serve international clients. The smaller teams or individual contributors in countries like Croatia, Venezuela, Mexico, Bangladesh, India, Austria, Portugal, Serbia, and Singapore likely support specific regional initiatives, customer accounts, or specialized skill sets. While not uniformly distributed across the globe, Sift's geographic footprint balances a strong domestic foundation with targeted international expansion, aligning with the needs of a global SaaS business targeting fraud prevention. This also demonstrates a strategy to leverage global talent pools to stay competitive in the cybersecurity landscape.
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