Products
By Team
Sales
Multithread effectively and personalize outreach to convert deals faster
Social Media Marketing
Elevate social presence and drive business growth from social media
RevOps
Identify and prioritize high-intent leads, and improve sales effectiveness
Events & Field Marketing
Find and connect with ICP attendees, and improve event outcomes
Resources
.png)
.png)
Wendy Coticchia
San Clemente, California,United States
Find Wendy Coticchia's Email
Find Wendy Coticchia's PhoneWho Is Wendy Coticchia?
Wendy Coticchia is a highly experienced and results-oriented marketing leader with over two decades of expertise in driving growth, brand recognition, and customer engagement for technology and SaaS companies. She possesses a strong background in strategic marketing, demand generation, product marketing, go-to-market strategy, and team leadership. Wendy is known for her ability to build and scale marketing functions, develop compelling value propositions, and execute impactful multi-channel campaigns that deliver measurable business outcomes. Her career reflects a consistent track record of successfully launching products, penetrating new markets, and building high-performing marketing teams.
How Did Wendy Coticchia's Career Path Shape Their Journey?
Wendy Coticchia's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Wendy Coticchia's Key Achievements?
Strategic Marketing Leadership at Progress
As Vice President, Core Products and Portfolio Marketing at Progress, Wendy leads global marketing strategy for key product lines, focusing on driving demand, customer acquisition, and market share growth. She is responsible for go-to-market strategies, product positioning, and sales enablement for a significant portion of the company's portfolio.
Growth and Brand Building at Applause
During her tenure as Vice President, Marketing at Applause, Wendy was instrumental in significantly growing brand awareness, establishing the company as a leader in digital quality and crowdsourced testing, and scaling the marketing organization to support rapid business expansion. She oversaw all aspects of marketing including demand generation, content marketing, public relations, and events.
Foundational Marketing Leadership at Veracode
As an early marketing leader at Veracode (acquired by CA Technologies, then Broadcom), Wendy played a crucial role in building the marketing function from the ground up, establishing the brand in the competitive application security market, and driving significant pipeline growth that contributed to the company's success and eventual acquisition.
Driving Demand Generation
Consistently demonstrated ability to develop and execute effective demand generation programs across various channels, significantly increasing marketing qualified leads (MQLs) and sales pipeline in multiple B2B technology organizations.
What's Wendy Coticchia's Educational Background?
AI & the Law Certification, AI & Law
Lund University - Year 2025
Course Completion: Artificial Intelligence and the Rule of Law, Artificial Intelligence
UNESCO - Year 2024
Juris Doctorate, Law
University of Pittsburgh School of Law - Year 1993
Liberal Arts, Pre-law
Penn State University - Year 1988
Bachelor's degree, Legal Studies, General
Penn State University - Year 1988
Degree Program
Penn State University
Buying Intent Signals for Wendy Coticchia
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
ComputacenterComputacenter is a leading independent provider of IT infrastructure services and solutions. They help large corporate and public sector organisations to source, transform, and manage their IT infrastructure, enabling users and their business in a digital world. Services include technology sourcing, digital workplace solutions, cloud and data center services, networking, and security, alongside comprehensive managed services and project services to support digital transformation journeys.
Highperformr's free tools for company research
Find contact info
Get verified emails, phone numbers, and LinkedIn profile details
Find similar contacts
Discover contacts with similar roles, seniority, or companies
Perform deep contact research
Uncover insights like skills, work history, social links, and more
Discover, research and enrich contacts with Highperformr — Smarter, Faster
Explore contacts in-depth — from verified emails and phone numbers to LinkedIn activity, job changes, and more — all in one powerful view.
Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
- Track signals like job change, promotion, and LinkedIn activity
- Enrich contacts with verified email, phone, and social data instantly
- Automate enrichment and updates with powerful workflows
- Sync enriched contact info directly into your CRM and tools
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
Thousands of companies, including, are just a search away.