Jonathan Vlassopulos
Nashville Metropolitan Area,United States
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Jonathan Vlassopulos is a highly accomplished executive and recognized thought leader with extensive experience at the intersection of music, technology, and entertainment, particularly within the burgeoning metaverse. He is best known for his transformative role as the Global Head of Music at Roblox, where he spearheaded the company's music strategy, forging groundbreaking partnerships with artists, labels, and publishers. Under his leadership, Roblox became a pioneering platform for virtual concerts, immersive music experiences, and new forms of artist-fan engagement, reaching millions globally. Prior to Roblox, Jonathan held significant business development and strategic roles at companies like AT&T (Director, Business Development - Music & Entertainment) and Napster, focusing on digital music distribution and innovation. He has a proven track record of identifying emerging trends, building strategic alliances, and launching innovative products that redefine how audiences interact with music and entertainment content. He is currently advising companies on Web3, AI, and metaverse strategies.
Professional Summary
Jonathan Vlassopulos's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Pioneered Music in the Metaverse at Roblox
As Global Head of Music at Roblox (2019-2024), Jonathan Vlassopulos architected and executed the platform's music strategy. He was instrumental in launching numerous successful virtual concerts and experiences with top-tier artists like Lil Nas X, Twenty One Pilots, David Guetta, and Charli XCX, fundamentally changing how music is experienced in virtual worlds and establishing Roblox as a key player in the music-metaverse landscape.
Forged Landmark Music Industry Partnerships
Secured and cultivated critical partnerships with major record labels (Universal Music Group, Sony Music Entertainment, Warner Music Group), publishers, and independent music companies, enabling a rich and diverse catalog of music to be legally integrated into the Roblox platform.
Drove Innovation in Digital Music at AT&T
During his tenure at AT&T as Director of Business Development for Music & Entertainment (approx. 2010-2016), he played a key role in developing and launching new music services and partnerships, contributing to the company's efforts in the digital content space.
Influential Voice in Music-Tech and Web3
Recognized as a prominent speaker and thought leader at industry conferences (e.g., SXSW, Web Summit, NY:LON Connect) on topics related to the future of music, creator economy, NFTs, and the metaverse, shaping industry conversations and strategies.
Educational Background
Chinese, Economics and Korean
Durham University
Harrow School
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Company Overview
NapsterNapster, initially famous as a pioneering peer-to-peer file sharing service, has evolved into a premium subscription-based music streaming service. It offers users access to a vast catalog of millions of songs, curated playlists, live radio stations, and music videos. The platform focuses on delivering high-quality audio experiences and aims to provide tools for artists to connect with their fans. In its latest iteration, Napster is also exploring Web3 technologies to empower artists and fans in new ways.
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