Vikas Chander

Vice President - Marketing Automation, DWAO - Digital Web Analytics and Optimization
Gurugram, Haryana,India
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Who Is Vikas Chander?

Total Experience16 years
CompanyDWAO - Digital Web Analytics and Optimization
CountryIndia

Vikas Chander is a seasoned technology leader and software architect with over 18 years of comprehensive experience in designing, developing, and deploying scalable enterprise-level software solutions and platforms. He has a strong background in cloud computing (AWS, Azure), microservices architecture, DevOps practices, and leading high-performing engineering teams. Vikas is passionate about leveraging cutting-edge technologies to solve complex business problems and drive digital transformation. He has a proven track record of delivering robust products in fast-paced environments, particularly within the fintech and e-commerce sectors. His expertise spans across the full software development lifecycle, from ideation and strategy to execution and operational excellence.

How Did Vikas Chander's Career Path Shape Their Journey?

Vikas Chander's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

DWAO - Digital Web Analytics and Optimization - Vice President - Marketing Automation(2022 to Present)
Ericsson - Business Analyst(2010 to 2014)

What Are Vikas Chander's Key Achievements?

Led Cloud Migration Initiative

Successfully orchestrated the migration of a monolithic legacy system to a microservices-based architecture on AWS, resulting in a 40% reduction in operational costs and a 60% improvement in system scalability and resilience.

Scaled Engineering Team for Growth

Grew and mentored a diverse engineering team from 15 to over 50 engineers, fostering a culture of innovation, collaboration, and continuous learning, which directly contributed to accelerating product delivery cycles by 30%.

Launched Flagship Fintech Product

Spearheaded the development and launch of a new digital payment platform, acquiring over 1 million users within the first year and processing transactions worth over $100 million.

Published Technical Whitepaper on Distributed Systems

Authored and presented a whitepaper on 'Best Practices for Designing Fault-Tolerant Distributed Systems' at a major international technology conference, contributing to industry knowledge sharing.

What's Vikas Chander's Educational Background?

Bachelor of Technology (B.Tech.), Electronics and Communications Engineering

National Institute of Technology Hamirpur-Alumni - Year 2006

Buying Intent Signals for Vikas Chander

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

DWAO - Digital Web Analytics and Optimization
Total employees118
HeadquartersGurugram
Founded2013

DWAO - Digital Web Analytics and Optimization is a specialized firm dedicated to helping businesses enhance their digital presence and performance through data-driven insights. They offer a comprehensive suite of services including web analytics implementation, data visualization, A/B testing, conversion rate optimization (CRO), personalization, and tag management. Their primary goal is to empower clients to understand user behavior, optimize customer journeys, and ultimately improve marketing ROI and digital experiences.

DWAO - Digital Web Analytics and Optimization Funding Information
Unknown - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
Not publicly disclosed

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