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Valentin Radu is a prominent entrepreneur, author, and international speaker, best known as the Founder and CEO of Omniconvert, a SaaS company specializing in conversion rate optimization (CRO) and customer value optimization (CVO) for e-commerce businesses. He is a strong advocate for data-driven marketing and customer-centric approaches, having developed the CVO (Customer Value Optimization) methodology. Valentin is passionate about helping online businesses achieve sustainable growth by understanding and improving the entire customer journey, focusing on increasing customer lifetime value. He frequently shares his insights through articles, webinars, and at major industry events, aiming to educate and empower e-commerce professionals worldwide.
Valentin Radu's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully founded and scaled Omniconvert (which includes products like Omniconvert Reveal and Omniconvert Explore), a leading CRO and CVO software provider, helping thousands of e-commerce businesses globally improve their customer lifetime value, conversion rates, and overall profitability.
Developed and popularized the Customer Value Optimization (CVO) methodology, a comprehensive framework designed to help e-commerce businesses achieve sustainable growth by systematically improving acquisition, conversion, and retention efforts, focusing on customer lifetime value.
Authored influential content, including 'The CVO Book,' and has spoken at numerous international conferences (e.g., GPEC, Growth Marketing Conference) on topics like e-commerce growth, conversion optimization, customer retention, and data-driven marketing, sharing his expertise with a global audience.
Established the CVO Academy, an educational platform dedicated to teaching the principles and practices of Customer Value Optimization to marketers and e-commerce professionals, fostering a community of data-driven growth experts.
Universitatea „Politehnica” din București - Year 1998
Unknown Institute - Year 2002
Mecanica Fina High School - Year 1995
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Omniconvert offers a comprehensive conversion rate optimization (CRO) platform designed to help e-commerce businesses and marketers improve website performance. Their tools enable users to understand customer behavior through analytics and surveys, run A/B tests to optimize web pages, personalize website content for different visitor segments, and deploy targeted overlays to increase conversions, reduce bounce rates, and ultimately grow revenue. From an end-user perspective, Omniconvert empowers businesses to make data-driven decisions to enhance their online customer experience and achieve better marketing ROI.
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