Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Urvashi Urmani is a highly accomplished and results-oriented marketing leader with over 18 years of comprehensive experience in strategic marketing, brand management, digital transformation, and customer engagement. As a Member of the Chartered Institute of Marketing (MCIM), she possesses a strong foundation in marketing principles complemented by a forward-thinking approach to modern marketing challenges. Urvashi has a proven track record of developing and executing innovative marketing strategies that drive significant business growth, enhance brand equity, and improve customer acquisition and retention across diverse industries, including technology, FMCG, and services. She is adept at leading cross-functional teams, managing large-scale projects, and leveraging data analytics to inform decision-making and optimize campaign performance. Known for her strategic acumen, creative problem-solving skills, and passion for building strong brands, Urvashi consistently delivers impactful results in dynamic and competitive markets.
Urvashi Urmani, MCIM's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Achieved full Member status with the Chartered Institute of Marketing, signifying a high level of professional competency, strategic marketing knowledge, and commitment to continuous professional development in the marketing field.
Spearheaded the end-to-end strategy and execution for a new global product launch, exceeding initial sales targets by 30% within the first year and establishing significant market presence in three key international regions.
Led a company-wide digital transformation initiative that revamped online customer experience, integrated new marketing technologies (MarTech stack), and resulted in a 40% increase in online engagement and a 25% uplift in digital lead conversion rates.
Developed and executed an integrated marketing campaign that received an industry award for 'Best Use of Social Media Marketing,' significantly boosting brand visibility and engagement metrics across key platforms.
Built and mentored a high-performing marketing team of 15+ professionals, fostering a culture of innovation and collaboration that consistently exceeded departmental KPIs and contributed to overall business objectives.
CIM | The Chartered Institute of Marketing - Year 2023
The University of Edinburgh
South Hampstead High School, GDST
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Finquest is a premier B2B deal sourcing platform that utilizes AI and data analytics to connect M&A advisors, corporate development teams, and private equity firms with curated, off-market M&A and investment opportunities globally. Their service aims to streamline the deal origination process, making it more efficient and targeted for professionals seeking growth or investment avenues.
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