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Thomas Zoëga Ramsøy is a globally recognized neuroscientist, author, and entrepreneur, renowned as a pioneer in the field of applied neuroscience and neuromarketing. He is the Founder and CEO of Neurons Inc, a leading applied neuroscience company that helps businesses understand and predict consumer behavior by measuring brain activity and other physiological responses. With a PhD in Neurobiology and Neuroimaging, Dr. Ramsøy has dedicated his career to bridging the gap between academic neuroscience and real-world business applications. He is the author of seminal books and numerous scientific articles in the field, including 'Introduction to Neuromarketing & Consumer Neuroscience.' He is a sought-after speaker, frequently sharing his insights on consumer psychology, brain-based marketing, and the future of AI in understanding human choice. His work focuses on uncovering the subconscious drivers of decision-making to help companies create more effective products, marketing, and user experiences.
Thomas Zoëga Ramsøy's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Established and leads Neurons Inc, a pioneering company in applied neuroscience, successfully translating complex brain science into actionable business insights for global brands since its inception around 2013.
Authored one of the foundational textbooks in the field, widely used by students and professionals to understand the principles of consumer neuroscience, published in 2014.
Significantly advanced the field of neuromarketing through extensive research, development of innovative methodologies, and advocating for ethical applications of neuroscience in business for over a decade.
Internationally recognized for his engaging presentations and workshops, educating a wide audience on the practical applications of neuroscience in understanding human behavior and decision-making.
Earned a doctorate from the University of Copenhagen, specializing in areas crucial for understanding brain responses to stimuli, which formed the basis for his later work in applied neuroscience.
Københavns Universitet / University of Copenhagen - Year 2004
Copenhagen University - Year 1999
Norwegian University of Science and Technology (NTNU) - Year 1997
University of Oslo (UiO) - Year 1993
Norwegian School of Economics (NHH) - Year 1992
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Neurons Inc. is a leading applied neuroscience company that helps businesses understand and predict consumer behavior. They leverage technologies like eye-tracking, EEG (brain scanning), and facial coding, combined with AI, to provide insights into how consumers perceive marketing materials, products, and digital experiences. Their services aim to optimize advertising effectiveness, user experience (UX), product design, and overall brand engagement by uncovering subconscious responses and preferences.
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