Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Tricia French is a highly respected and accomplished product leader and user experience (UX) advocate with over 15 years of experience in building and scaling impactful B2B SaaS products. She is known for her deep understanding of customer-centric design, her ability to foster collaborative and high-performing product teams, and her strategic approach to product development that aligns user needs with business objectives. Tricia has a strong background in conversational marketing, AI-driven product features, and go-to-market strategies. She is passionate about mentoring emerging product talent and frequently shares her insights on product management, leadership, and creating exceptional user experiences through speaking engagements and online content.
Tricia French's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led and scaled the product and UX teams at Drift, a leading conversational marketing platform, driving innovation and significant growth in product adoption and customer satisfaction during her tenure. She was instrumental in shaping the product strategy and user experience that defined the category.
Consistently advocated for and implemented processes that place the customer at the center of product development, leading to more intuitive, valuable, and well-received product features and improvements across various organizations.
Recognized as a prominent voice in the product management community, frequently invited to speak at industry conferences (e.g., Product School, SaaStr, Mind the Product) on topics such as product leadership, UX strategy, and building successful SaaS products.
Dedicated to nurturing talent within the product management field, having mentored numerous product managers and designers, helping them grow their careers and contribute effectively to their teams and organizations.
Texas Tech University - Year 1990
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Bank of America is one of the world's leading financial institutions, serving a diverse range of clients from individual consumers and small businesses to large corporations and governments. It offers a comprehensive suite of banking, investing, asset management, and other financial and risk management products and services. The company emphasizes digital innovation, responsible growth, and community support, aiming to make financial lives better through the power of every connection.
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