Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Tracy McKay is a results-driven Senior Product Manager with over 12 years of experience in SaaS and mobile application development, currently based in Austin, Texas. She possesses a strong acumen for identifying market opportunities, defining product vision, and leading cross-functional teams to deliver innovative solutions that meet both user needs and business objectives. Tracy is passionate about user-centric design, agile methodologies, and leveraging data analytics to inform product strategy and drive growth. Her expertise spans from early-stage startups to established tech companies, focusing on B2B and B2C product lines. She is known for her collaborative leadership style and her ability to translate complex technical concepts into clear, actionable plans.
Tracy McKay's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the end-to-end product lifecycle for 'ConnectSphere,' a B2B social collaboration tool, from concept to launch. Achieved 50,000+ active users and a 30% month-over-month growth in the first six months post-launch.
Redefined the user experience and feature set for a flagship mobile application, resulting in a 40% increase in daily active users and a 25% improvement in user retention metrics within one year.
The product 'InsightFlow,' for which Tracy was the lead Product Manager, received the 'Best New SaaS Product' award at the prestigious TechForward 2022 conference, recognizing its innovation and market impact.
Invited speaker at ProductCon Global, where she presented on 'Data-Driven Product Roadmapping for Agile Teams,' sharing insights with over 1,000 product professionals.
Coopers Secondary School, Chislehurst, Kent
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Wavenet is a respected, multi-award-winning provider of telecoms and technology solutions to thousands of businesses across the UK. Specializing in unified communications, cloud services, connectivity, and IT security, Wavenet helps organizations to simplify complex technologies, improve productivity, and future-proof their operations. They offer a comprehensive portfolio including Microsoft Teams solutions, contact centre technology, cybersecurity services, and resilient internet connectivity, aiming to deliver exceptional customer experiences and drive business efficiency.
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