Tim Handorf

Co-Founder - Head of G2 Labs, G2
Trevor, Wisconsin,United States
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Who Is Tim Handorf?

Total Experience33 years
CompanyG2
CountryUnited States

Tim Handorf is a highly accomplished entrepreneur and visionary leader in the B2B software industry. He is best known as the co-founder of G2 (formerly G2 Crowd), the world's leading business software review platform, which has fundamentally changed how businesses discover and select software. Under his leadership, G2 grew into a trusted marketplace visited by millions of buyers monthly. Prior to G2, Tim co-founded BigMachines, a pioneering Configure, Price, Quote (CPQ) software company that was successfully acquired by Oracle in 2013. With over two decades of experience in SaaS, product strategy, and scaling technology ventures, Tim is passionate about leveraging technology to solve business challenges and empowering users with transparent information.

Tim Handorf LinkedIn pageCompany Website

How Did Tim Handorf's Career Path Shape Their Journey?

Tim Handorf's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

G2 - Co-Founder - Head of G2 Labs(2021 to Present)
G2 Crowd - Co-Founder - GM G2 Track(2018 to 2021)
CarrierSource - Executive Chairman(2022 to Present)
BigMachines - VP Product Management(2008 to 2012)
CNH - Manager Supply Chain Processes(1998 to 2000)

What Are Tim Handorf's Key Achievements?

Co-founder of G2

Co-founded G2 in 2012, building it into the largest and most trusted global marketplace for business software and services, attracting millions of monthly users and significantly influencing B2B purchasing decisions.

Co-founder of BigMachines

Co-founded BigMachines in 2000, a pioneering Configure, Price, Quote (CPQ) solution that streamlined complex sales processes for enterprises. The company was successfully acquired by Oracle in 2013.

Innovator in B2B Software Transparency

Played a pivotal role in bringing transparency to the B2B software market by championing user-generated reviews and data-driven insights, helping businesses make more informed technology investments.

Successful Exit to Oracle

Led BigMachines to a successful acquisition by Oracle, validating its market leadership and innovative technology in the CPQ space.

What's Tim Handorf's Educational Background?

BS, Engineering

Iowa State University - Year 1991

Degree Program

GR High School

Buying Intent Signals for Tim Handorf

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Notable news
Hiring actively
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Corporate Finance

Company Overview

G2
Total employees1350
HeadquartersChicago
Founded2012

G2 is the world's largest and most trusted software marketplace, helping businesses discover, buy, and manage the technology they need. Users rely on G2 for authentic peer reviews and insights to make informed software decisions, comparing products across various categories from real user experiences. It's a go-to resource for finding the best software and services for your business needs based on unbiased feedback.

Company Website
G2 Funding Information
$257M - Total Funding Raised
$157M - Most recent funding amount
5 - Number of funding rounds
29 Jun, 2021 - Latest funding round
Lead Investors:
Accel
IVP (Institutional Venture Partners)
Permira
HubSpot Ventures
Salesforce Ventures
Emergence Capital
Pritzker Group Venture Capital

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