Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Theresa Presta is a results-oriented marketing executive with extensive experience in building and scaling global marketing functions for B2B SaaS and e-commerce companies. Currently serving as the Chief Marketing Officer (CMO) at Bazaarvoice, she is recognized for her strategic leadership in brand development, demand generation, product marketing, and go-to-market strategies. Theresa has a proven track record of driving significant revenue growth, enhancing brand visibility, and leading high-performing, agile marketing teams. Her expertise lies in translating complex business objectives into impactful marketing campaigns that resonate with target audiences and deliver measurable outcomes.
Theresa Presta's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully leads global marketing strategy and execution at Bazaarvoice, focusing on accelerating growth, enhancing brand reputation, and driving customer acquisition in the e-commerce and retail technology sectors.
As SVP, Global Head of Marketing at BigCommerce, played a pivotal role in scaling marketing efforts, significantly contributing to the company's growth trajectory and market leadership in the e-commerce platform space.
Demonstrated expertise in developing and implementing comprehensive brand and content strategies that elevate brand presence, engage target audiences, and support sales enablement across various digital channels.
Known for building, mentoring, and leading high-performance marketing teams, fostering a culture of innovation, collaboration, and continuous improvement to achieve ambitious business goals.
Creative Crown - Year 1989
Glastonbury High School - Year 1985
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Bank of America is one of the world's leading financial institutions, serving a diverse range of clients from individual consumers and small businesses to large corporations and governments. It offers a comprehensive suite of banking, investing, asset management, and other financial and risk management products and services. End-users benefit from its extensive network of ATMs and financial centers, robust online and mobile banking platforms, and a wide variety of credit card, mortgage, and loan options designed to meet everyday financial needs and long-term goals.
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