Suzy Garcia

Brand Marketing Director, Now Optics
Delray Beach, Florida,United States
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Who Is Suzy Garcia?

Total Experience43 years
CompanyNow Optics
CountryUnited States

Suzy Garcia is a results-oriented Digital Marketing and Content Strategist with over 12 years of experience in developing and executing comprehensive digital strategies that drive brand awareness, engagement, and conversions. She possesses a deep understanding of SEO, SEM, social media marketing, content creation, and marketing analytics. Suzy is passionate about leveraging data-driven insights to optimize campaigns and achieve business objectives. She has a proven track record of leading high-performing teams and managing complex projects from conception to completion in fast-paced environments, particularly within the SaaS and e-commerce sectors. Suzy is adept at identifying emerging digital trends and translating them into actionable strategies for sustainable growth.

How Did Suzy Garcia's Career Path Shape Their Journey?

Suzy Garcia's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Now Optics - Brand Marketing Director(2023 to Present)
Brandmuscle - On Site Graphic Designer(2013 to 2021)
Studio33 - Senior Art Director(2012 to 2021)
Crystal Cruises - Art Director / Senior Graphic Designer(2016 to 2017)
Redline Media Group - Senior Graphic Designer(2015 to 2016)
Impress Quality Printing - Prepress Director / Print Graphic Designer(1993 to 2010)

What Are Suzy Garcia's Key Achievements?

Increased Organic Traffic by 150% for Tech Startup

Developed and implemented a comprehensive SEO and content strategy that resulted in a 150% increase in organic website traffic and a 60% growth in qualified leads within 18 months for a Series B funded SaaS company.

Successful Launch of Multi-Channel Brand Campaign

Led the cross-functional team responsible for a major brand awareness campaign across digital, social, and influencer channels, exceeding key engagement metrics by 40% and contributing to a 25% uplift in Q4 sales.

Digital Marketing Innovator of the Year (Internal Award)

Recognized internally at a previous F500 company for developing an innovative approach to B2B social media engagement that significantly improved lead quality and reduced cost-per-acquisition by 20%.

Built and Mentored High-Performing Marketing Team

Successfully recruited, trained, and mentored a team of 5 digital marketing specialists, fostering a collaborative environment that consistently exceeded performance targets and saw two team members promoted within a year.

What's Suzy Garcia's Educational Background?

Bachelor of Arts (B.A.), Italian Language and Literature

Syracuse University - Year 1989

Buying Intent Signals for Suzy Garcia

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Notable news
Hiring actively
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Company Overview

Now Optics
Total employees1200
HeadquartersPalm Springs
Founded2016

Now Optics is a leader in the eye care industry, operating retail brands Stanton Optical and My Eyelab. They are focused on making eye care easy and accessible by leveraging telehealth technology and providing a wide selection of affordable prescription eyewear. Their model combines in-person retail experiences with remote optometric care, aiming to deliver convenient and comprehensive eye health services to customers.

Now Optics Funding Information
Unknown - Total Funding Raised
Not applicable - Most recent funding amount
1 - Number of funding rounds
Jul 1, 2016 - Latest funding round
Lead Investors:
FFL Partners

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