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Susie Roach
San Rafael, California,United States
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Find Susie Roach's PhoneWho Is Susie Roach?
Susie Roach is a seasoned marketing and strategy leader with over 15 years of experience in driving growth for technology companies. She specializes in digital marketing, product marketing, brand development, and go-to-market strategies. Susie has a strong track record of building and mentoring high-performing teams, launching innovative products, and exceeding revenue targets. She is passionate about understanding customer needs and translating those insights into impactful marketing campaigns that resonate with target audiences and build lasting brand loyalty. Known for her analytical approach and creative problem-solving skills, Susie thrives in dynamic, fast-paced environments.
How Did Susie Roach's Career Path Shape Their Journey?
Susie Roach's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Susie Roach's Key Achievements?
Led Global Rebranding Initiative
Successfully orchestrated a company-wide global rebranding initiative, resulting in a 25% increase in brand recognition and a 15% uplift in customer engagement metrics within the first year.
Exceeded SaaS Product Launch Targets
Directed the go-to-market strategy for a new SaaS product, exceeding initial sales targets by 40% in the first six months and acquiring over 10,000 new users.
Built Award-Winning Marketing Team
Recruited, trained, and mentored a marketing team that was recognized with an industry award for 'Best Digital Campaign' under her leadership.
Implemented Data-Driven Marketing Automation
Pioneered the implementation of a new marketing automation platform, which improved lead generation efficiency by 30% and contributed to a 20% increase in marketing-qualified leads.
What's Susie Roach's Educational Background?
Buying Intent Signals for Susie Roach
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
the Rubicon ProjectMagnite, formed from the merger of Rubicon Project and Telaria in 2020, is the world's largest independent sell-side advertising platform. It provides technology solutions to automate the purchase and sale of digital advertising inventory for publishers and media owners across various formats including CTV, display, video, audio, and DOOH. Magnite helps publishers monetize their content and enables brands and agencies to reach their target audiences at scale.
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