Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Susan Williams is a results-driven Marketing and Digital Strategy leader with over 15 years of experience in spearheading transformative growth initiatives for both B2B and B2C organizations. She possesses a deep understanding of market dynamics, customer acquisition, brand building, and leveraging data analytics to optimize performance across all digital channels. Susan is passionate about building high-performing teams and fostering a culture of innovation and continuous improvement. Her expertise spans SEO/SEM, content marketing, social media strategy, marketing automation, and e-commerce optimization. She is known for her ability to translate complex business objectives into actionable marketing plans that deliver measurable ROI.
Susan Williams's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully orchestrated a global brand relaunch for a leading SaaS company, resulting in a 40% increase in brand awareness and a 25% uplift in lead generation within the first six months.
Championed and implemented a comprehensive digital transformation strategy for a traditional retail business, leading to a 150% growth in e-commerce revenue over two years and significant improvements in customer engagement.
Led and mentored a marketing department that was awarded 'Marketing Team of the Year' (Internal Company Award) for exceptional performance, innovative campaign execution, and exceeding annual targets by 30%.
Invited as a keynote speaker at DigiMarCon (a leading digital marketing conference series) to share insights on 'The Future of AI in Personalized Marketing Automation'.
Wayne State University
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million U.S. consumer and small business clients with a full suite of digital and physical products. It is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world.
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