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Stephanie Rooney is a highly accomplished executive with extensive experience in sports business and development. As Senior Vice President, Club Business Development at the National Football League (NFL), she plays a pivotal role in driving growth and innovation for the league's 32 clubs. Her responsibilities encompass identifying and cultivating new revenue streams, enhancing fan engagement strategies globally, and supporting clubs in maximizing their commercial opportunities. Stephanie is known for her strategic vision, leadership in international market expansion, and her deep understanding of the evolving sports landscape. She has been instrumental in key NFL initiatives, focusing on sustainable growth and strengthening the league's brand worldwide.
Stephanie Rooney's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Played a key role in expanding the NFL's presence in international markets, including the successful staging of regular-season games abroad (e.g., in London, Germany, Mexico) and developing localized fan engagement strategies to grow the global fanbase.
Instrumental in developing and implementing new business initiatives and best practices that have significantly increased revenue streams and commercial opportunities for NFL clubs, particularly in areas like ticketing, sponsorship, and gameday experience.
Led efforts to enhance fan experience and engagement across various platforms. This includes leveraging data analytics to understand fan behavior and preferences, and developing targeted marketing campaigns and digital content to deepen fan loyalty.
With over two decades at the NFL, Stephanie has risen through the ranks, demonstrating consistent leadership and contributing significantly to the league's strategic objectives and overall success in a dynamic sports and entertainment industry.
Florida State College at Jacksonville - Year 1996
Middleburg High School - Year 1993
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Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides services through its operations in the United States and internationally, aiming to make financial lives better through the power of every connection.
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