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Sheva DeMatteo
New Orleans, Louisiana,United States
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Sheva DeMatteo is a highly accomplished and results-oriented product marketing leader with extensive experience, particularly within the B2B technology and cybersecurity sectors. She is recognized for her strategic acumen in developing and executing impactful go-to-market strategies, crafting compelling product narratives, and driving market adoption for innovative solutions. Sheva has a strong track record of building and leading high-performing teams, fostering cross-functional collaboration, and translating complex technical capabilities into clear business value for customers and partners. Her expertise spans product positioning, messaging, competitive analysis, sales enablement, and demand generation, contributing significantly to revenue growth and market leadership for the organizations she has served.
How Did Sheva DeMatteo's Career Path Shape Their Journey?
Sheva DeMatteo's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Sheva DeMatteo's Key Achievements?
Strategic Leadership in Product Marketing at Okta
As a senior leader in product marketing at Okta, Sheva has been instrumental in shaping and executing strategies for key identity and access management solutions, contributing to Okta's market leadership and growth in the enterprise security space.
Go-to-Market (GTM) Excellence for New Product Introductions
Successfully orchestrated numerous go-to-market launches for new products and significant feature releases, defining compelling value propositions, developing targeted messaging, and enabling global sales and partner teams for effective market penetration and revenue generation.
Building and Mentoring High-Performing Teams
Proven ability to recruit, develop, and lead high-performing product marketing teams, fostering a culture of collaboration, innovation, and continuous improvement to achieve ambitious business objectives and individual career growth for team members.
Thought Leadership in Cybersecurity Marketing
Frequently contributes to industry discussions and thought leadership initiatives, articulating the value of modern security solutions and helping organizations understand and navigate the evolving threat landscape. This includes presentations, content creation, and strategic input.
What's Sheva DeMatteo's Educational Background?
Degree Program
Loyola University New Orleans - Year 1984
Buying Intent Signals for Sheva DeMatteo
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Company Overview
Investar Bank, National AssociationInvestar Bank, National Association, is a full-service community bank headquartered in Baton Rouge, Louisiana. It offers a comprehensive range of commercial and retail banking services to individuals, professionals, and small to medium-sized businesses across South Louisiana and Southeast Texas. Services include various deposit accounts, commercial and industrial loans, commercial real estate loans, consumer loans, mortgage loans, and digital banking solutions. The bank emphasizes building long-term relationships through personalized customer service and active community involvement.
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