Sherrie Robertson

Senior Vice President, Bank of America
Locust, North Carolina,United States
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Who Is Sherrie Robertson?

Total Experience37 years
CompanyBank of America
CountryUnited States

Sherrie Robertson is a results-driven Digital Marketing Strategist with over 15 years of comprehensive experience in developing and executing impactful online marketing campaigns. She specializes in SEO/SEM, content marketing, social media strategy, and data analytics to drive brand growth and customer engagement. Sherrie has a proven track record of leveraging emerging digital trends and technologies to achieve significant ROI for B2B and B2C clients across various industries, including tech, e-commerce, and healthcare. Known for her analytical mindset and creative problem-solving skills, she excels at translating complex data into actionable insights and leading cross-functional teams to success. Sherrie is passionate about helping businesses build a strong online presence and connect meaningfully with their target audiences.

How Did Sherrie Robertson's Career Path Shape Their Journey?

Sherrie Robertson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Bank of America - Senior Vice President(1988 to Present)

What Are Sherrie Robertson's Key Achievements?

Global Campaign Lead for 'InnovateX 2022'

Spearheaded a global digital marketing campaign for a flagship product launch, resulting in a 200% increase in qualified leads and a 30% uplift in sales conversion rates within the first six months. The campaign exceeded all KPIs and received an internal award for marketing excellence.

Organic Traffic Growth Achievement

Developed and implemented a comprehensive SEO and content strategy that led to a 150% increase in organic website traffic and a 70% improvement in search engine rankings for key competitive terms over 12 months for a major e-commerce client.

MarTech Stack Optimization

Led the successful evaluation and implementation of a new marketing automation platform and analytics suite, which improved team efficiency by 40% and enhanced campaign tracking capabilities, providing clearer ROI attribution.

Speaker at Digital Summit Austin 2023

Invited speaker at Digital Summit Austin, where she presented on 'The Future of AI in Personalized Marketing,' sharing insights with over 500 industry professionals.

What's Sherrie Robertson's Educational Background?

No education information available.

Buying Intent Signals for Sherrie Robertson

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Bank of America
Total employees213000
HeadquartersCharlotte
Founded1923

Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs, and award-winning digital banking with approximately 57 million verified digital users. It aims to make financial lives better through the power of every connection.

Bank of America Stock Information
Bank of America, Inc. is listed on the New York Stock Exchange under the ticker symbol BAC. The company went public on October 1, 1968

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