Sheila Campbell

Director of Product ETraceline/PHS, MAK-SYSTEM
London, England,United Kingdom
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Who Is Sheila Campbell?

Total Experience27 years
CompanyMAK-SYSTEM
CountryUnited Kingdom

Sheila Campbell is a highly experienced Principal UX Designer with over 12 years of dedication to creating intuitive, accessible, and engaging digital experiences. She specializes in user-centered design methodologies, leading complex projects from initial research and concept development through to high-fidelity prototyping and user testing. Sheila has a strong background in e-commerce and SaaS platforms, consistently championing the user's voice to drive product strategy and innovation. She is adept at collaborating with cross-functional teams, including product managers, engineers, and researchers, to deliver impactful solutions that meet both user needs and business goals. Sheila is also a mentor to junior designers and a vocal advocate for inclusive design practices within the tech community.

Sheila Campbell LinkedIn pageCompany Website

How Did Sheila Campbell's Career Path Shape Their Journey?

Sheila Campbell's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

MAK-SYSTEM - Director of Product ETraceline/PHS(2023 to Present)
Guy's and St Thomas'​ NHS Foundation Trust - Head of Programmes (Inpatient Services)(2020 to 2023)
Masimo - Healthcare Executive EMEA(2020 to 2020)
Cerner Corporation - Healthcare Executive(2016 to 2020)
Vancouver Island Health Authority - Manager, Program Development & Implementation(2012 to 2013)
Island Health - Project Manager(2010 to 2010)
Pulse Agency, London - Agency Nurse(2008 to 2009)

What Are Sheila Campbell's Key Achievements?

Redesign of Flagship E-commerce Platform

Led the end-to-end UX redesign of a major e-commerce platform, resulting in a 20% increase in conversion rates and a 15% improvement in customer satisfaction scores within six months post-launch.

Development of a Unified Design System

Initiated and spearheaded the creation of a comprehensive, company-wide design system, which accelerated product development cycles by 30% and ensured brand consistency across all digital touchpoints.

Accessibility Initiative Lead

Championed and led an accessibility overhaul for key product lines, achieving WCAG 2.1 AA compliance and significantly improving usability for users with disabilities, recognized with an internal innovation award.

Speaker at 'Design Forward' Conference 2023

Presented a talk on 'Ethical Considerations in AI-Driven Personalization' to an audience of over 500 design professionals, sharing insights on creating responsible and user-respecting AI experiences.

What's Sheila Campbell's Educational Background?

MBA, Executive Management

Royal Roads University - Year 2010

BSc Nursing, Health Care

University Of Victoria - Year 1998

Degree Program

Dover College - Year 1995

Buying Intent Signals for Sheila Campbell

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Notable news
Hiring actively
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Company Overview

MAK-SYSTEM
Total employees280
HeadquartersLuxembourg
Founded1984

MAK-SYSTEM is a global leader in developing and providing innovative software solutions for blood management. Their comprehensive suite of products, including ePROGESA and eDELPHYN, covers the entire blood lifecycle, from donor recruitment and blood collection to processing, testing, inventory management, and transfusion. They serve blood banks, hospitals, and transfusion centers worldwide, aiming to enhance safety, efficiency, and compliance in blood services. Their solutions are designed to support complex workflows and ensure traceability and quality control in the critical field of blood and plasma management.

Company Website
MAK-SYSTEM Funding Information
Unknown - Total Funding Raised
not applicable - Most recent funding amount
not applicable - Number of funding rounds
not applicable - Latest funding round
Lead Investors:
TPG Capital

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