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Shante Frazier is the visionary Founder and CEO of WellCapped, a beauty technology company revolutionizing how women of color discover and purchase textured hair products and services. With a robust background in brand management at Procter & Gamble and strategy consulting at Deloitte, complemented by an MBA from The Wharton School, Shante possesses a unique blend of corporate expertise and entrepreneurial drive. She is passionate about leveraging technology to create inclusive solutions and championing diversity within the beauty and tech industries. Her work with WellCapped aims to empower consumers and stylists by providing personalized experiences and access to a curated marketplace.
Shante Frazier's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Recognized by Forbes in 2022 for her innovative work with WellCapped, significantly impacting the retail and e-commerce landscape for textured hair care.
Successfully launched and leads WellCapped, a pioneering beauty-tech platform addressing the specific hair care needs of women of color, securing significant venture capital funding and building a strong community.
Earned a Master of Business Administration from The Wharton School of the University of Pennsylvania, one of the world's leading business schools, focusing on entrepreneurship and innovation.
Gained extensive experience in brand strategy, product development, and consumer marketing while managing leading consumer brands at Procter & Gamble.
NYU Stern School of Business - Year 2016
Spelman College - Year 2008
GlenOak High School - Year 2004
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WellCapped Ltd is a specialist well integrity company based in Aberdeen, UK, offering innovative solutions and services to the oil and gas industry. They focus on well abandonment, intervention, and late-life asset management, aiming to provide cost-effective and environmentally sound solutions for complex well integrity challenges. Their services help ensure wells are safe, compliant, and managed efficiently throughout their lifecycle, particularly towards decommissioning.
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