Shane Whitlatch

President and CEO, Threshold 360
St. Petersburg, Florida,United States
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Who Is Shane Whitlatch?

Total Experience36 years
CompanyThreshold 360
CountryUnited States

Shane Whitlatch is a Co-founder and Managing Partner at TFX Capital, an early-stage venture capital firm. He has extensive experience in venture capital, technology leadership, and supporting entrepreneurs, particularly those with military backgrounds. Shane focuses on investing in enterprise software, SaaS, cybersecurity, and national security technology companies. Prior to TFX Capital, he held significant roles in the technology and investment sectors, leveraging his expertise to identify and nurture high-potential startups. He is passionate about building impactful companies and fostering innovation.

Shane Whitlatch LinkedIn pageCompany Website

How Did Shane Whitlatch's Career Path Shape Their Journey?

Shane Whitlatch's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Threshold 360 - President and CEO(2022 to Present)
Olo - VP, Partnerships (Olo acquired Omnivore in March 2022)(2022 to 2022)
Omnivore (an Olo Company) - Chief Revenue Officer (CRO) (Olo bought Omnivore March 2022)(2021 to 2022)
CynergisTek, Inc. - Senior Vice President Of Sales(2020 to 2020)
FairWarning - An Imprivata Company - VP/GM (2019 to 2020)
FairWarning® - Enterprise Vice President - National and Enterprise accounts(2015 to 2019)
FairWarning, Inc - Executive Vice President, Customer Value Creation(2008 to 2015)
BayCare Health System - Spinning Instructor(2018 to 2020)
Next Generation Entrepreneurs - Co-Founder, Judge(2012 to 2015)
ERA Whitlatch - Founder, Real Estate Company(2005 to 2008)
OpenNetwork (now BMC Software) - Vice President, North American Sales(1999 to 2005)
MTS - LifeServ - Vice President, Sales(1997 to 1999)

What Are Shane Whitlatch's Key Achievements?

Co-founder & Managing Partner, TFX Capital

Co-founded TFX Capital, an early-stage venture capital firm that invests in enterprise technology companies, with a notable focus on those led by military veterans. He has been instrumental in shaping the firm's investment strategy and portfolio.

Advocate for Veteran Entrepreneurs

Through TFX Capital and other initiatives, actively supports and mentors military veteran founders, helping them translate their unique skills and leadership into successful business ventures.

Experienced Technology Investor and Operator

Possesses a strong track record in identifying, investing in, and advising early-stage technology companies, drawing from previous operational and leadership roles in the tech industry to guide portfolio companies towards growth and success.

Former U.S. Air Force Officer

Served as an officer in the U.S. Air Force, bringing valuable leadership, discipline, and strategic thinking experience to his career in venture capital and technology.

What's Shane Whitlatch's Educational Background?

Master of Business Administration - MBA, Entrepreneurship/Entrepreneurial Studies

University of South Florida - Year 1992

BS, Marketing

University of South Florida - Year 1987

Degree Program

University of Dayton - Year 1986

Buying Intent Signals for Shane Whitlatch

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Notable news
Hiring actively
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Company Overview

Threshold 360
Total employees37
HeadquartersTampa
Founded2014

Threshold 360 is a leading platform for 360° virtual tour creation and distribution, primarily serving the hospitality and tourism industries. They empower businesses like hotels, destinations, and attractions to showcase their spaces with immersive, high-quality virtual tours, allowing potential customers to explore locations online before visiting. This enhances user engagement, builds booking confidence, and ultimately drives conversions.

Company Website
Threshold 360 Funding Information
Unknown - Total Funding Raised
$1M - Most recent funding amount
4 - Number of funding rounds
1 Oct, 2020 - Latest funding round
Lead Investors:
Florida Funders
LAB Ventures
TampaBay.Ventures (formerly TBF)
New World Angels

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