Shalini Menon

Senior Vice President , State Head Bangalore, Branch Banking., IndusInd Bank
Bengaluru, Karnataka,India
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Who Is Shalini Menon?

Total Experience23 years
CompanyIndusInd Bank
CountryIndia

Shalini Menon is a seasoned Senior UX Designer and Researcher with over 10 years of experience dedicated to creating intuitive, engaging, and accessible digital experiences. Currently based in Bengaluru, India, she possesses a deep understanding of user-centered design principles, usability testing, information architecture, and interaction design. Shalini is passionate about translating complex user needs and business requirements into elegant and effective design solutions. She has a proven track record of leading design projects from concept to launch, collaborating effectively with cross-functional teams including product managers, engineers, and stakeholders to deliver impactful products across web and mobile platforms. Her approach is deeply rooted in empathy, meticulous research, and a continuous drive for innovation in the user experience domain.

Shalini Menon LinkedIn pageCompany Website

How Did Shalini Menon's Career Path Shape Their Journey?

Shalini Menon's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

IndusInd Bank - Senior Vice President , State Head Bangalore, Branch Banking.(2018 to Present)
RBL Bank - Vice President(2014 to 2018)
ABN AMRO Bank - Vice President, Regional Head North - Business Banking(2009 to 2014)
ABN AMRO Bank N.V. - CFB Head(2004 to 2005)
HDFC Bank Ltd - Branch Manager(2002 to 2004)
HDFC Bank Ltd - Relationship Manager(1998 to 2001)

What Are Shalini Menon's Key Achievements?

Led Redesign of Flagship E-commerce Platform

Spearheaded the complete UX overhaul for a major e-commerce platform, resulting in a 25% increase in conversion rates and a 30% reduction in cart abandonment by implementing a more intuitive navigation system, streamlined checkout process, and personalized user journeys based on extensive user research and A/B testing.

Established User Research Practice

Pioneered and established a comprehensive user research framework within her previous organization, including developing personas, journey maps, and usability testing protocols. This initiative led to a more data-informed design process and significantly improved product-market fit for new features.

Published 'The Empathetic Interface'

Authored a well-received article series on leveraging empathy in design, published on a prominent design blog, which garnered over 50,000 views and sparked industry conversations on ethical and inclusive design practices.

Speaker at UX India Conference 2022

Invited speaker at the UX India Conference 2022, where she presented on 'The Future of Accessible Design in Emerging Markets', sharing insights and best practices with industry peers.

What's Shalini Menon's Educational Background?

No education information available.

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

IndusInd Bank
Total employees38992
HeadquartersMumbai
Founded1994

IndusInd Bank Limited is an Indian financial services company headquartered in Mumbai. It offers a wide range of banking products and services for individuals and corporate clients, including savings and current accounts, loans, credit cards, wealth management, and investment banking. The bank focuses on technology-driven solutions and has a significant presence in both urban and semi-urban India, striving to provide customer-centric services and responsive banking experiences.

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IndusInd Bank Stock Information
IndusInd Bank, Inc. is listed on the National Stock Exchange of India under the ticker symbol INDUSINDBK. The company went public on November 1, 1994

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