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Scott Martin
Providence, Rhode Island,United States
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Find Scott Martin's PhoneWho Is Scott Martin?
Scott Martin is a results-oriented and visionary leader with over 20 years of experience in digital strategy, product marketing, and business development within the technology sector. He has a strong track record of driving revenue growth, building high-performing teams, and launching innovative products in competitive markets. Scott is passionate about leveraging data-driven insights to create exceptional customer experiences and foster sustainable business growth. He is known for his ability to translate complex technological concepts into compelling value propositions and his commitment to fostering collaborative and innovative work environments. His expertise spans across SaaS, e-commerce, and emerging technologies, consistently helping organizations scale and achieve market leadership.
How Did Scott Martin's Career Path Shape Their Journey?
Scott Martin's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Scott Martin's Key Achievements?
Led Go-to-Market Strategy for Flagship SaaS Product
Successfully developed and executed the go-to-market strategy for a new enterprise SaaS platform, resulting in 150% of target revenue in the first year and acquisition of 50+ Fortune 500 clients.
Scaled Digital Marketing Operations
Restructured and scaled the digital marketing department, leading to a 70% increase in qualified leads and a 40% reduction in customer acquisition cost (CAC) over two years through optimized campaigns and marketing automation.
Drove International Market Expansion
Spearheaded market entry into three new international regions (EMEA and APAC), establishing local operations and partnerships that contributed to a 25% increase in overall company revenue.
Product Innovation Award
Championed the development of a groundbreaking AI-powered analytics feature that received an industry award for innovation and significantly enhanced user engagement by 30%.
What's Scott Martin's Educational Background?
Bachelor’s Degree, Business Management
Rhode Island College - Year 1995
Buying Intent Signals for Scott Martin
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Company Overview
BayCoast BankBayCoast Bank is a community-focused financial institution providing a wide array of financial services to individuals, families, and businesses across Southeastern Massachusetts and Rhode Island. Established in 1851, it offers personal banking (checking, savings, CDs, IRAs), business banking (commercial loans, cash management), mortgage lending, and investment services through its subsidiaries. BayCoast Bank emphasizes personalized customer service, local decision-making, and a commitment to supporting the communities it serves through financial contributions and employee volunteerism.
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