Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Scott Frankie is a seasoned technology executive and marketing leader with over 18 years of experience in driving growth for B2B SaaS companies. He specializes in developing and executing go-to-market strategies, demand generation, brand building, and product marketing. Scott has a strong track record of building and mentoring high-performing marketing teams, fostering a culture of innovation and data-driven decision-making. He is passionate about leveraging technology to solve complex business problems and enhancing customer experiences. Throughout his career, Scott has been instrumental in scaling businesses, from startups to established enterprises, by aligning marketing initiatives with overall company objectives and revenue goals.
Scott Frankie's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led marketing initiatives that directly contributed to a 150% increase in Annual Recurring Revenue (ARR) over a three-year period at a previous SaaS venture.
Orchestrated the go-to-market strategy for three major product releases, exceeding initial adoption and revenue targets by an average of 40% within the first six months.
Grew and mentored a marketing department from 5 to over 25 professionals, significantly enhancing team capabilities in digital marketing, content creation, and market analytics.
Developed and executed an award-winning digital marketing campaign that increased brand visibility by 70% and generated a 5x return on investment.
Illinois State University - Year 2008
Millikin University - Year 2004
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
BSN SPORTS is the largest distributor of team sports apparel and equipment in the United States. They partner with schools, colleges, leagues, and community recreation programs to provide a comprehensive range of products from leading brands like Nike, Under Armour, and Wilson. BSN SPORTS aims to simplify the purchasing process for coaches and athletic directors by offering customized online stores, dedicated sales representatives, and a wide selection of customizable uniforms, spirit wear, and sporting goods.
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