Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Scott Dickerson is the co-founder and CEO of Crayon, a market and competitive intelligence platform that empowers businesses to track, analyze, and act on everything happening outside their four walls. With a strong background in product management and marketing technology, Scott has a passion for helping companies leverage data and insights to gain a competitive advantage and drive growth. Before co-founding Crayon, he held significant roles at companies like HubSpot, where he was VP of Product, and Ghostery (formerly Evidon), contributing to their product strategy and market success. He is recognized for his expertise in SaaS, market intelligence, and building product-led growth companies.
Scott Dickerson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Successfully co-founded Crayon in 2015 and has since scaled the company to become a leading provider of competitive intelligence software, serving thousands of users globally.
Demonstrated significant leadership in the SaaS and Marketing Technology space, including his role as VP of Product at HubSpot, where he contributed to the growth of a major marketing platform.
Successfully led Crayon through multiple funding rounds, enabling the company to expand its team, enhance its product offerings, and grow its market share.
Recognized as an influential voice in the field of competitive intelligence, frequently speaking at industry events and contributing insights on market strategy and business intelligence.
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
BSN SPORTS is a leading marketer, manufacturer, and distributor of sporting goods, athletic equipment, and team apparel in the United States. They serve K-12 schools, colleges, universities, leagues, and community organizations, offering a wide range of products from top brands as well as their own private labels. Their focus is on providing a comprehensive solution for institutional sports needs, emphasizing customer service, team customization, and digital tools to support coaches and athletic directors. BSN SPORTS is part of Varsity Brands.
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