Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Sashi Shankar is a distinguished global marketing leader with extensive experience in the technology services industry. He is recognized for his expertise in shaping brand strategy, driving digital transformation, and architecting customer-centric marketing programs that deliver measurable business impact. Sashi has a strong track record of building and leading high-performing global teams, fostering innovation, and leveraging data-driven insights to enhance customer engagement and market positioning. His leadership has been instrumental in transforming marketing functions into strategic growth drivers for multinational corporations.
Sashi Shankar's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Spearheaded major brand transformation initiatives for a leading global technology company, significantly enhancing brand perception, visibility, and market share in competitive international markets.
Led the successful digital transformation of marketing operations, integrating advanced analytics, AI, and automation to create personalized customer experiences and optimize marketing ROI.
Established a robust thought leadership platform, positioning the organization at the forefront of industry trends and significantly increasing its influence among key stakeholders and analysts.
Conceived and executed multiple award-winning marketing campaigns that effectively communicated value propositions, engaged target audiences, and generated substantial business growth.
Successfully built, mentored, and led diverse, high-performance global marketing teams, fostering a culture of collaboration, innovation, and continuous improvement.
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Vodafone Idea Limited, commonly known as Vi, is an Indian telecommunications company formed by the merger of Vodafone India and Idea Cellular in August 2018. It is a pan-India integrated GSM operator offering 2G, 3G, 4G, 4G+, VoLTE, and VoWiFi services. As one of the largest telecom operators in India, Vi provides mobile voice and data services, enterprise solutions, and digital services to millions of individual and business customers across the country. The company is focused on building a robust network infrastructure and enhancing customer experience in a competitive market.
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