Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Sara Pratley is a highly accomplished and respected journalist and media executive with extensive experience in digital news, global newsgathering, and editorial leadership. She began her career at Dow Jones Newswires before a distinguished tenure at CNN, where she rose to roles such as Vice President of Video and Newsgathering for CNN Digital. In this capacity, she was instrumental in shaping CNN's digital video strategy, managing global teams, and driving innovation in multimedia storytelling. Known for her strategic vision and commitment to journalistic excellence, Pratley joined The New York Times in early 2022 as an Assistant Managing Editor, where she continues to contribute to high-impact journalism and digital transformation in one of the world's leading news organizations. She is recognized for her expertise in managing complex news operations and adapting journalistic practices for the evolving digital landscape.
Sara Pratley's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Appointed in 2022, contributing to the editorial leadership and strategic direction of one of the world's most influential news organizations, focusing on enhancing its journalistic output and digital presence.
Led CNN's digital video strategy and global newsgathering operations for digital platforms, significantly expanding its reach and impact. Oversaw large teams producing original video content and managed coverage of major global events.
Pioneered new forms of digital storytelling and integrated emerging technologies to enhance news delivery and audience engagement during her tenure at CNN.
Managed and directed coverage for numerous major international news events, ensuring comprehensive and timely reporting across digital platforms for CNN.
Contributed to teams at CNN that received prestigious journalism awards, including Peabody Awards and Emmy Awards, for outstanding news coverage and documentary work during her leadership.
Syracuse University - Year 2000
Columbia University in the City of New York - Year 2016
Syracuse University - Year 2000
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
AlertMedia provides a critical communication platform that helps organizations keep their people safe, informed, and connected during emergencies, critical events, and operational incidents. Their software enables two-way messaging across multiple channels (text, voice, email, app notifications), threat intelligence monitoring, and employee safety solutions, empowering businesses to respond quickly and effectively to any situation.
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