Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Sarah Erickson is a Digital Marketing Leader specializing in performance marketing, analytics, SEO & SEM, and marketing automation. She focuses on integrating paid, owned, and earned channels to drive growth, build campaigns that generate leads and increase conversions, and develop reporting frameworks for real-time insights and campaign optimization. She has extensive experience across multiple companies and roles, demonstrating leadership in digital strategy, team mentorship, and cross-functional collaboration.
Sarah Erickson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Overhauled SEO and SEM strategies, reducing CPA by 85% and increasing conversions by 64%.
Developed and managed a multi-million dollar digital marketing strategy spanning paid search, display, and paid social channels, exceeding revenue goals.
Assisted in the launch and implementation of Oracle Eloqua marketing automation platform, building automated workflows for lead nurturing, email marketing, and customer journey optimization.
Owns end-to-end digital strategy across paid, owned, and earned channels, integrating SEO, SEM, paid social, and email marketing automation to drive demand generation, pipeline growth, and measurable ROI.
Concordia University-St. Paul - Year 2010
Minnesota State University, Mankato - Year 2004
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
TruBridge provides business office, consulting, and managed IT services to community healthcare organizations.
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Uncover insights like skills, work history, social links, and more
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Highperformr AI helps you surface the right people and enrich your CRM with live, accurate contact insights so your teams can connect faster and close smarter.
Thousands of contacts — including decision-makers, influencers, and ICP matches — are just a search away.
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