Sangram Vajre

Co Founder and CEO, GTM Partners
,United States
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Who Is Sangram Vajre?

Total Experience51 years
CompanyGTM Partners
CountryUnited States

Sangram Vajre is a highly influential figure in the B2B marketing world, best known as a co-founder of Terminus, a leading Account-Based Marketing (ABM) platform, and more recently, GTM Partners, a data-driven go-to-market analyst firm where he serves as Co-founder and CEO. He is a renowned author, keynote speaker, and evangelist who popularized the 'Flip My Funnel' movement, which fundamentally changed how many B2B companies approach marketing and sales by focusing on best-fit accounts first. Sangram is passionate about helping companies achieve efficient growth through strategic GTM strategies, fostering strong communities, and challenging conventional marketing wisdom. He is also a three-time author on marketing and GTM strategy.

Sangram Vajre LinkedIn pageCompany Website

How Did Sangram Vajre's Career Path Shape Their Journey?

Sangram Vajre's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

GTM Partners - Co Founder and CEO(2022 to Present)
G2 - Executive Advisory Board Member at G2(2023 to Present)
Peak Community - Host(2020 to Present)
Sangram here llc - Author(2015 to Present)
FlipMyFunnel - Founder and Host(2015 to Present)
Terminus - Chief Evangelist and Co Founder(2018 to 2022)
Pardot - CMO(2013 to 2015)
Internap - Director, Demand Generation(2010 to 2013)
CodeReady Solutions - Director Strategic Marketing(2008 to 2011)
CompuCredit, Atlanta - Program and Service Delivery Manager(2006 to 2009)

What Are Sangram Vajre's Key Achievements?

Co-founder & CEO of GTM Partners

Co-founded GTM Partners, the only analyst firm focused exclusively on Go-To-Market (GTM) strategies, providing research, data, and advisory to help B2B companies achieve efficient growth by aligning their GTM teams, processes, and technology.

Co-founder of Terminus

Co-founded Terminus, a pioneering Account-Based Marketing (ABM) platform, significantly shaping the ABM software category and helping thousands of B2B companies adopt and scale their ABM strategies effectively.

Creator of the 'Flip My Funnel' Movement

Spearheaded the 'Flip My Funnel' movement, a paradigm shift in B2B marketing that advocates for a targeted, account-centric approach over traditional broad-based lead generation. This included a popular podcast, award-winning events, and a thriving online community.

Bestselling Author

Authored three influential books on B2B marketing, ABM, and Go-To-Market strategy: 'Account-Based Marketing For Dummies,' 'ABM is B2B.: Why B2B Marketing and Sales Is Broken and How to Fix It,' and 'MOVE: The 4-question Go-to-Market Framework,' providing actionable insights for practitioners.

Influential Speaker and Evangelist

Recognized as a top marketing influencer and sought-after keynote speaker, sharing his expertise on ABM, GTM, and B2B marketing innovation at industry conferences and events worldwide.

What's Sangram Vajre's Educational Background?

Master's degree, Computer Science

The University of Alabama - Year 2002

Bachelor's degree, Computer Science

Nagpur University

Buying Intent Signals for Sangram Vajre

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Company Overview

GTM Partners
Total employees27
HeadquartersAtlanta
Founded2022

GTM Partners is a go-to-market analyst firm dedicated to assisting B2B SaaS companies and GTM leaders in achieving efficient growth. They provide research, advisory services, and a community focused on aligning go-to-market teams, optimizing processes, and leveraging technology to help businesses scale effectively and improve their market strategies. Their expertise aims to bridge the gap between sales, marketing, and customer success for better revenue outcomes.

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GTM Partners Stock Information
GTM Partners, Inc. is listed on the null under the ticker symbol null. The company went public on null

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