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Dr. Sandeep Goyal is a highly influential and veteran figure in the Indian advertising, media, and marketing industry. He is currently the Managing Director of Rediffusion Brand Solutions. Previously, he was the founder-chairman of the Mogae Group, focused on mobile and digital marketing. Dr. Goyal has also held pivotal roles such as Group CEO of Zee Telefilms and Chairman of Dentsu India. He is a renowned author, columnist for major business publications, and a respected commentator on branding, advertising trends, and consumer behavior. He holds a PhD and is known for his sharp insights and contributions to the Indian advertising landscape, as well as his expertise in Japanese advertising practices.
Sandeep Goyal's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Currently leading one of India's iconic advertising agencies, driving its strategic vision and growth in a competitive market.
Established Mogae Media in 2012, a pioneering venture in mobile monetization, advertising, and marketing solutions in India.
Spearheaded the operations and expansion of Dentsu in India, significantly growing its presence and capabilities.
Held the top executive position at one of India's largest media and entertainment conglomerates, overseeing its diverse operations.
Authored several influential books on advertising and branding, including 'The Dum Dum Bullet,' 'Konjo: The Magic of Japanese Advertising,' and 'Japan Made Easy.' He is also a regular columnist for prominent business dailies like Business Standard and The Economic Times.
Holds a doctorate, FMS-Delhi alumnus, which underpins his deep academic understanding of business and marketing principles.
Loyola University Chicago - Year 1991
Roosevelt University - Year 1986
Commonwealth University-Lock Haven
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