Samantha Libman Rubin

Executive Sales Director, InMarket
Greater Chicago Area,United States
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Who Is Samantha Libman Rubin?

Total Experience26 years
CompanyInMarket
CountryUnited States

Samantha Libman Rubin is a highly accomplished and visionary brand strategist and marketing executive, renowned for her pivotal role in building and scaling direct-to-consumer (DTC) brands. With a strong background in brand development, creative direction, and integrated marketing, she has a proven track record of transforming businesses into beloved household names. Samantha is particularly recognized for her work as the former Chief Brand Officer at Parachute Home, where she was instrumental in shaping the brand's identity, voice, and customer experience from its early stages to a significant market leader in the home essentials space. Her expertise lies in crafting authentic brand narratives, fostering community engagement, and driving sustainable growth through innovative, customer-centric strategies. She is passionate about building brands that resonate deeply with consumers and create lasting impact.

How Did Samantha Libman Rubin's Career Path Shape Their Journey?

Samantha Libman Rubin's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

InMarket - Executive Sales Director(2022 to Present)
MaxPoint - Director of Sales, Midwest(2014 to 2017)
The Ignition Network - Account Executive, New Business Development(2009 to 2011)
Digitas - Senior Associate, Marketing(2008 to 2009)
ePrize - Account Manager, Team Lead(2005 to 2008)
Infinity Broadcasting - Sales(2003 to 2005)

What Are Samantha Libman Rubin's Key Achievements?

Instrumental in Parachute Home's Brand Growth and Market Leadership

As Chief Brand Officer, played a key leadership role in establishing Parachute Home as a dominant and beloved direct-to-consumer brand in the home essentials market, significantly contributing to its rapid growth, brand recognition, and strong customer loyalty through strategic brand building, marketing campaigns, and creative direction.

Forbes 30 Under 30 - Marketing & Advertising (Previous Recognition)

Recognized by Forbes in their 30 Under 30 list for Marketing & Advertising for her impactful contributions and innovative approaches to brand building and marketing earlier in her career, highlighting her early promise and leadership in the field.

Pioneering Direct-to-Consumer Brand Strategies

Successfully developed and executed comprehensive, multi-channel brand and marketing strategies that effectively scaled direct-to-consumer businesses, leveraging digital innovation, content marketing, and community building to achieve significant market penetration and revenue growth.

Cultivating Strong Brand Identity and Customer Connection

Championed the development of authentic and compelling brand identities that resonate with modern consumers, fostering deep customer connections and building passionate brand communities through storytelling and consistent brand messaging across all touchpoints.

What's Samantha Libman Rubin's Educational Background?

Degree Program

Michigan State University - Year 1999

Degree Program

Enforex

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

InMarket
Total employees685
HeadquartersNeedham, Massachusetts
Founded2010

InMarket is a leader in real-time, programmatic advertising and location-based marketing. They utilize precise, cookieless, first-party data from millions of opted-in consumers to reach them during key moments in their path to purchase, delivering measurable growth for brands. Their solutions help businesses understand consumer behavior and target audiences effectively across various digital channels.

InMarket Funding Information
Unknown - Total Funding Raised
$10M - Most recent funding amount
4 - Number of funding rounds
Nov 14, 2016 - Latest funding round
Lead Investors:
Vestar Capital Partners
Bain Capital Ventures
Triangle Peak Partners

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