Samantha Norval

Founder and Director, WTFarm Inc.
Greeneville, Tennessee,United States
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Who Is Samantha Norval?

Total Experience46 years
CompanyWTFarm Inc.
CountryUnited States

Samantha Norval is a seasoned Product Leader with over 10 years of experience in conceptualizing, developing, and launching innovative digital products in fast-paced, agile environments. She has a strong track record of driving product vision, strategy, and execution, leading cross-functional teams to deliver user-centric solutions that achieve significant market impact and business growth. Samantha is passionate about leveraging data analytics and user research to inform product decisions and excels at translating complex technical capabilities into tangible customer benefits. Her expertise spans SaaS, mobile applications, and e-commerce platforms, with a keen interest in emerging technologies like AI and IoT to create next-generation user experiences.

How Did Samantha Norval's Career Path Shape Their Journey?

Samantha Norval's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

WTFarm Inc. - Founder and Director(2023 to Present)
ECI - Director, Customer Success - New York(2021 to 2023)
Electric - Senior Customer Success Manager(2021 to 2021)
Eze Castle Integration - Senior Customer Success Manager - Enterprise Accounts(2012 to 2021)
Connecticut Parrot Rescue - Founder and Director(2015 to 2019)
EurAupair - Au Pair Community Counselor(2011 to 2018)
Urban Scavenger Race - Founder and Manager(2012 to 2015)
Self Employed - Tutor / Instructor(2011 to 2015)
Macquarie Group - Executive Assistant(2011 to 2012)
Claritage Capital, LP - Office Manager(2006 to 2011)
Patch.com - Freelance Contributor(2010 to 2011)
Self Employed - Childcare Provider, Field Hockey & Swimming Coach, Pet Groomer, Aquarium Services, Direct Sales(2001 to 2007)

What Are Samantha Norval's Key Achievements?

Launched Award-Winning Mobile Application

Led the end-to-end product lifecycle for a new consumer mobile app, resulting in 1 million+ downloads within the first year and winning the 'Best New Mobile App' at the 2022 Tech Innovator Awards.

Increased User Engagement by 40%

Drove a series of data-informed feature enhancements and UX improvements for a flagship SaaS product, leading to a 40% increase in daily active users and a 25% reduction in churn rate over 18 months.

Scaled Product Team and Processes

Successfully scaled the product management team from 3 to 10 members, implementing agile best practices and a robust product roadmap framework that improved development velocity and stakeholder alignment.

Keynote Speaker at ProductCon 2023

Delivered a well-received keynote on 'The Future of AI in Product Management' at ProductCon 2023, sharing insights with over 2,000 industry peers.

What's Samantha Norval's Educational Background?

Bachelor’s Degree, International Political Economy and Diplomacy

University of Bridgeport - Year 2008

Associate’s Degree, Liberal Arts: Math and Science

CT State Norwalk - Year 2002

Buying Intent Signals for Samantha Norval

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance

Company Overview

WTFarm Inc.
Total employees85
HeadquartersSalinas, California
Founded2017

WTFarm Inc. is a pioneering agricultural technology company focused on developing and deploying innovative solutions for sustainable farming. We specialize in AI-driven crop monitoring, precision irrigation systems, and automated farm management software designed to help farmers increase yields, reduce waste, and optimize resource utilization. Our mission is to empower the agricultural community with data-driven insights and tools for a more productive and environmentally responsible future.

WTFarm Inc. Funding Information
Unknown - Total Funding Raised
$10M - Most recent funding amount
3 - Number of funding rounds
15 Jul, 2023 - Latest funding round
Lead Investors:
GreenField Ventures
AgriGrowth Capital Partners
TechSprout Fund
Harvest Moon Investments

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