Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Sally Stephens is a results-oriented Senior Marketing Manager with 12 years of comprehensive experience in digital marketing, brand strategy, and product launches within the SaaS and e-commerce sectors. She possesses a strong track record of developing and executing innovative marketing campaigns that drive customer acquisition, engagement, and revenue growth. Sally is adept at leveraging data analytics to inform strategy, optimize performance, and achieve measurable business outcomes. She is a collaborative leader, passionate about building high-performing teams and fostering a culture of creativity and continuous improvement. Sally is always keen to explore new marketing technologies and trends to stay ahead in a dynamic digital landscape.
Sally Stephens's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Awarded for leading a cross-functional team to successfully launch a new flagship product across 15 countries, exceeding Q1 sales targets by 25% and achieving a 40% increase in market share within the first six months.
Spearheaded the digital transformation of the company's marketing efforts, implementing a new marketing automation platform and CRM integration that resulted in a 30% increase in lead generation efficiency and a 15% improvement in customer retention rates.
Recognized for consistently developing innovative marketing strategies, including a viral social media campaign that boosted brand visibility by 200% and an influencer collaboration program that drove significant referral traffic and conversions.
Authored a well-received article on innovative growth hacking techniques for startups, published in 'Modern Marketing Monthly', showcasing her thought leadership in the field.
University of Bath - Year 1978
MBA level Strategic Leadership Course in association with Ashridge Tutors
Qualified Accountant - ACMA
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
International Financial Data Services (IFDS) was a leading global provider of technology and outsourcing solutions to the financial services industry. Originally established as a joint venture between State Street Corporation and DST Systems (which was later acquired by SS&C Technologies), IFDS specialized in transfer agency, record-keeping, client administration, and related services for asset managers, fund companies, distributors, and insurance providers. It aimed to help financial institutions enhance customer service, improve operational efficiency, reduce risk, and navigate complex regulatory landscapes. While the IFDS brand still exists in some contexts, its operations have largely been integrated into its parent/successor companies, primarily SS&C Technologies and State Street.
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