Roy Avidor

Co-Founder & CEO, Cymbio
,Israel
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Who Is Roy Avidor?

Total Experience40 years
CompanyCymbio
CountryIsrael

Roy Avidor is a seasoned entrepreneur and technology executive, currently serving as the Co-founder and CEO of Cymbio, a leading B2B automation platform that connects brands with retailers to streamline and scale their digital sales operations, including dropship and marketplace integrations. With a strong background in building and scaling technology companies, Roy has demonstrated expertise in e-commerce, SaaS, product strategy, and business development. Prior to Cymbio, he co-founded and led Moolta, a social group-gifting platform, and was a co-founder and VP of Business Development at Gigya (acquired by SAP), a pioneering customer identity and access management platform. Roy is passionate about leveraging technology to solve complex business challenges and driving innovation in the retail and e-commerce ecosystems. He holds a BA in Business Administration and Computer Science from Reichman University (IDC Herzliya).

How Did Roy Avidor's Career Path Shape Their Journey?

Roy Avidor's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Cymbio - Co-Founder & CEO(2014 to Present)
YPO - Member(2012 to Present)
MACH Alliance - Advisory Board Member(2025 to Present)
I.A IL (Original's.co.il) - Board Member / Shareholder (2010 to Present)
Government Administration - Senior Adviser to the Minister of Industry Trade & Labor(2008 to 2010)

What Are Roy Avidor's Key Achievements?

Co-founder & CEO of Cymbio

Successfully co-founded and leads Cymbio, scaling it into a prominent B2B automation platform that empowers thousands of brands and retailers globally to connect and automate their e-commerce operations, significantly enhancing digital sales capabilities and streamlining processes like dropshipping and marketplace management.

Co-founder & VP Business Development at Gigya

Played a pivotal role in co-founding Gigya and driving its business development strategy. Gigya became a leading customer identity management platform, eventually being acquired by SAP, showcasing his ability to build and scale impactful technology solutions.

Serial Entrepreneur in Tech

Demonstrated repeated success in identifying market needs and building innovative technology companies from the ground up, including Moolta (social gifting) and Cymbio (e-commerce automation), contributing significantly to the tech startup ecosystem.

Driving Innovation in E-commerce & Retail Tech

Consistently at forefront of e-commerce technology, developing solutions that address critical pain points for brands and retailers, particularly in areas of B2B connectivity, automation, and digital sales channel expansion.

What's Roy Avidor's Educational Background?

Organizational Leadership

Hoffman Kofman Foundation

Master of Business Administration (MBA), Finance

IDC Herzliya - Year 2013

Bachelor of Business Administration (BBA), Zell Entrepreneurship Program

The Interdisciplinary Center

Bachelor of Laws (LL.B.)

The Interdisciplinary Center

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Notable news
Hiring actively
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Company Overview

Cymbio
Total employees160
HeadquartersTel Aviv
Founded2014

Cymbio is a B2B automation platform that acts as a technological bridge, empowering brands to seamlessly connect with a global network of retailers and marketplaces. It automates the entire lifecycle of wholesale and dropship operations, including product data management, inventory syncing, order processing, and billing. This allows brands to expand their digital presence, increase sales channels, and streamline operations without the complexities of manual integrations. For retailers, Cymbio offers access to a wide array of brand products with minimal integration effort.

Cymbio Funding Information
Unknown - Total Funding Raised
$20M - Most recent funding amount
3 - Number of funding rounds
May 10, 2022 - Latest funding round
Lead Investors:
Corner Ventures
Vertex Ventures Israel
UOB Venture Management
Target Global
PayPal Ventures

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