Rodger Buijvoets

Founder + CEO, Crobox
Amsterdam, North Holland,Netherlands
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Who Is Rodger Buijvoets?

Total Experience21 years
CompanyCrobox
CountryNetherlands

Rodger Buijvoets is a highly experienced global digital and technology leader with a strong background in driving e-commerce, direct-to-consumer (DTC) strategies, and digital transformation for major international retail and apparel brands. He currently holds the position of VP, Global DTC Technology & Digital Products at Crocs, where he is responsible for leading the technology vision, strategy, and execution for their worldwide digital commerce platforms. Rodger has a proven track record of building and managing high-performing teams, enhancing digital customer experiences, and leveraging technology to deliver significant business growth. Before his role at Crocs, he held several key leadership positions at ASICS Corporation, significantly contributing to their digital evolution and e-commerce capabilities on a global scale. His expertise spans digital product management, omnichannel strategy, and technology innovation within the retail sector.

Rodger Buijvoets LinkedIn pageCompany Website

How Did Rodger Buijvoets's Career Path Shape Their Journey?

Rodger Buijvoets's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Crobox - Founder + CEO(2016 to Present)
Sagent - Co-Founder(2014 to 2016)
Edison&Ford - Managing Partner(2010 to 2014)
Pixelindustries - Managing Partner(2006 to 2011)
Evident Interactive - Director Business Development(2005 to 2006)

What Are Rodger Buijvoets's Key Achievements?

VP, Global DTC Technology & Digital Products at Crocs

Currently leading the technological and digital product strategy for Crocs' global direct-to-consumer channels, focusing on innovation, platform enhancement, and delivering a seamless customer experience to drive growth in online sales and engagement.

Leadership in Digital Transformation at ASICS

Spearheaded major digital transformation initiatives during his tenure at ASICS, including roles like VP, Global Digital Commerce and Senior Director Global Digital & Head of Digital Transformation. He was instrumental in modernizing ASICS' digital footprint and scaling their e-commerce operations globally.

Driving E-commerce Growth for Global Brands

Throughout his career, Rodger has demonstrated a consistent ability to develop and implement effective e-commerce strategies that have resulted in substantial revenue growth and market share expansion for multinational companies in the retail and apparel industries.

Building High-Performance Global Digital Teams

Known for his capability to build, mentor, and lead diverse, high-performing global teams focused on digital innovation, e-commerce excellence, and product management, fostering a culture of collaboration and results-driven execution.

What's Rodger Buijvoets's Educational Background?

BS, Business Administration, Management and Operations

Erasmus University Rotterdam - Year 2001

Buying Intent Signals for Rodger Buijvoets

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Crobox
Total employees42
HeadquartersAmsterdam
Founded2014

Crobox is an AI-powered product intelligence platform that helps e-commerce businesses understand online shopper behavior and increase conversions. By leveraging consumer psychology and machine learning, Crobox enables retailers to display dynamic messages, personalized product promotions, and gain actionable insights to optimize the customer journey and improve product discovery, ultimately boosting sales and customer engagement.

Company Website
Crobox Funding Information
Unknown - Total Funding Raised
$1.2M - Most recent funding amount
2 - Number of funding rounds
1 Nov, 2018 - Latest funding round
Lead Investors:
Keadyn
Ventech

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