Rachel Fletcher

Managing Director, Enrolment Services & Co-Founder, UniQuest, Keystone Education Group
London, England,United Kingdom
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Who Is Rachel Fletcher?

Total Experience21 years
CompanyKeystone Education Group
CountryUnited Kingdom

Rachel Fletcher is a results-oriented Digital Marketing and Content Strategist with over a decade of experience in crafting compelling narratives and data-driven campaigns that engage target audiences and drive business growth. She possesses a deep understanding of SEO, SEM, content marketing, social media strategy, and analytics. Rachel is passionate about leveraging technology and creative storytelling to build strong brand identities and foster meaningful customer relationships. She is known for her ability to translate complex market insights into actionable strategies and her collaborative approach to working with cross-functional teams.

How Did Rachel Fletcher's Career Path Shape Their Journey?

Rachel Fletcher's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Keystone Education Group - Managing Director, Enrolment Services & Co-Founder, UniQuest(2025 to Present)
UniQuest Ltd. - CEO & Co-Founder, UniQuest(2013 to Present)
Rachel Fletcher Consulting Ltd - Director(2012 to 2013)
Hobsons Plc - Director of Operations(2011 to 2012)
GE Commercial Finance - Project Manager(2004 to 2005)
ANZ - Project Manager(2003 to 2004)

What Are Rachel Fletcher's Key Achievements?

Led Award-Winning 'Brand Refresh' Campaign

Spearheaded a comprehensive brand refresh initiative for a mid-sized tech company, including a new content strategy and digital presence overhaul. The campaign resulted in a 40% increase in organic traffic, a 25% growth in lead generation, and won a 'Digital Marketing Excellence' award.

Pioneered Data-Driven Content Personalization

Developed and implemented a content personalization strategy using advanced analytics and user segmentation, which increased customer engagement rates by 35% and improved conversion rates on key landing pages by 18% within the first year.

Speaker at 'Content Marketing World 2022'

Invited to speak at the prestigious Content Marketing World conference on the topic of 'Future-Proofing Your Content: AI and Human Synergy,' sharing insights with industry leaders and practitioners.

Mentorship Program Lead for Junior Marketers

Established and led an internal mentorship program for junior marketing professionals, successfully guiding over 15 mentees in skill development and career progression within the organization.

What's Rachel Fletcher's Educational Background?

PgCert, Business Administration

The Open University - Year 2008

Postgraduate Certificate, Journalism

La Trobe University - Year 2004

German Literature

Technische Universität Berlin - Year 2002

Bachelor of Arts, English Literature and German

The University of Auckland - Year 2000

Buying Intent Signals for Rachel Fletcher

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Notable news
Hiring actively
Corporate Finance
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Corporate Finance

Company Overview

Keystone Education Group
Total employees870
HeadquartersOslo
Founded2007

Keystone Education Group is a global leader in education technology and student recruitment. They operate a wide range of websites and services that help over 120 million students annually connect with higher education institutions and programs worldwide, making it easier for individuals to find and compare educational opportunities.

Keystone Education Group Funding Information
Unknown - Total Funding Raised
$23.4M - Most recent funding amount
2 - Number of funding rounds
Jan 8, 2021 - Latest funding round
Lead Investors:
Viking Venture
Verdane

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