Kiran Rayasam
Andhra Pradesh,India
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Kiran Rayasam is a seasoned technology entrepreneur and leader, widely recognized as the Co-founder and CEO of Germin8, a prominent Social Media Intelligence and Analytics company. With a strong educational background, including an MBA from IIM Bangalore and a B.Tech from IIT Madras, Kiran brings a deep understanding of both technology and business strategy. His career has been focused on leveraging data and technology to solve complex business problems, particularly in the realm of customer insights and digital engagement. At Germin8, he has been instrumental in shaping the product vision and driving the company's growth, helping numerous leading brands harness the power of social media data for informed decision-making, crisis management, and enhanced customer experience. Kiran is passionate about innovation, product development, and building high-performing teams.
Professional Summary
Kiran Rayasam's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Notable Achievements
Co-founder & CEO of Germin8
Successfully co-founded and scaled Germin8 into a leading social media intelligence and analytics platform, serving top-tier clients across various industries by providing actionable insights from social listening and digital conversations.
Pioneering Social Media Analytics in India
Played a key role in establishing and popularizing the field of social media analytics in the Indian market, empowering businesses to understand customer sentiment, track brand reputation, and identify market trends through Germin8's innovative solutions.
Product Innovation in AI and NLP
Led the development and integration of advanced Artificial Intelligence (AI) and Natural Language Processing (NLP) capabilities within the Germin8 platform, enhancing its analytical accuracy, depth of insights, and ability to process vast amounts of unstructured data.
Thought Leadership in Digital Intelligence
Recognized as a thought leader in the digital intelligence space, frequently sharing insights on social media trends, customer experience management, and the application of AI in marketing through industry conferences, publications, and workshops.
Building a Customer-Centric Technology Company
Fostered a customer-centric culture at Germin8, focusing on continuous product improvement based on client feedback and evolving market needs, leading to high customer retention and industry recognition.
Educational Background
M.Tech, Control Systems
Jawaharlal Nehru Technological University - Year 2004
B.Tech, Electrical and Electronics Engineering
Bapatla engineering college - Year 1998
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Company Overview
DBS BankDBS Bank Ltd is a leading financial services group in Asia, with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's 'AA-' and 'Aa1' credit ratings are among the highest in the world. DBS is recognised for its global leadership, having been named “World’s Best Bank” by Euromoney, “Global Bank of the Year” by The Banker and “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world's “Most Innovative in Digital Banking” by The Banker. DBS provides a full range of services in consumer, SME and corporate banking.
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