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Randi Wells

Director of Product Marketing, Sensor Tower
Hermosa Beach, California,United States
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Randi Wells's Overview

Total Experience13 years
CompanySensor Tower
CountryUnited States

Randi Wells is a seasoned and results-oriented business leader with over 15 years of experience in strategic planning, product management, market analysis, and business development, particularly within the technology and SaaS sectors. Holding an MBA, she excels at identifying market opportunities, formulating go-to-market strategies, and leading cross-functional teams to drive revenue growth and achieve ambitious business objectives. Randi is known for her analytical acumen, data-driven decision-making, and her ability to translate complex challenges into actionable solutions. She is passionate about innovation, fostering collaborative environments, and mentoring emerging talent.

Professional Summary

Randi Wells's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Sensor Tower - Director of Product Marketing (2023 to Present)
Pathmatics, Inc. - Director of Product Marketing And Sales Strategy (2017 to 2022)
Redwood Logistics - Director of Marketing (and Sales Operations) (2015 to 2017)
Target Logistics, Four Month Assignment - Independent Consultant, Oil & Gas Logistics (2012 to 2012)
JPMorgan Chase - Licensed Banker (Management Development Program) (2008 to 2010)
Southwestern Company - Independent Sales Person (Summer Entrepreneurial Leadership Training Program) (2005 to 2005)

Notable Achievements

Led Go-to-Market Strategy for New SaaS Product

Developed and executed a comprehensive go-to-market strategy for a flagship SaaS product, resulting in exceeding first-year adoption targets by 40% and achieving $10M in ARR within 18 months.

Strategic Partnership Development

Initiated and secured three key strategic partnerships with industry-leading technology providers, expanding market reach by 25% and contributing to a 15% uplift in lead generation.

Operational Efficiency Improvement

Spearheaded a cross-departmental initiative to optimize internal processes using Lean principles, which reduced operational overhead by 12% and improved project delivery times by 20%.

Team Leadership and Growth

Scaled the product marketing team from 5 to 15 members, fostering a high-performance culture and successfully mentoring two team members into leadership roles within the organization.

Educational Background

MBA, Marketing

University of Colorado Denver - Year 2010

B.S., Business Accounting & Marketing

Trinity International University - Year 2004

Buying Intent Signals for Randi Wells

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Sensor Tower
Total employees350
HeadquartersSan Francisco
Founded2013

Sensor Tower is a leading provider of market intelligence and analytics for the mobile app economy. It offers data on app store performance, user acquisition, ad spend, and competitive insights, empowering app developers, marketers, investors, and publishers to make informed decisions and drive growth in the global app ecosystem. Their platform provides insights into downloads, revenue, active users, and advertising strategies for millions of apps worldwide.

Sensor Tower Funding Information
$48M - Total Funding Raised
$5M - Most recent funding amount
3 - Number of funding rounds
May 25, 2021 - Latest funding round
Lead Investors:
Bain Capital Tech Opportunities
Riverwood Capital
Paramark Ventures

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