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Raghav Grover is a seasoned entrepreneur and leader in the digital experience and software-as-a-service (SaaS) industry. He is best known as the Co-founder of Optimizely, a world-leading experimentation and personalization platform that empowers businesses to optimize their digital products and customer experiences. Under his leadership, Optimizely grew significantly, serving thousands of customers globally and becoming a key player in A/B testing and feature flagging. More recently, following acquisitions and mergers, Raghav has taken on senior leadership roles, currently serving as the CEO of Crownpeak. He is recognized for his vision in product development, strategic growth, and his ability to scale technology companies. His expertise lies in helping organizations leverage data and technology to drive better business outcomes and deliver superior customer engagement.
Raghav Grover's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Co-founded Optimizely in 2010, pioneering the A/B testing and experimentation software category and growing it into a globally recognized leader in digital experience optimization.
Successfully scaled Optimizely, attracting major enterprise clients and significant venture capital investment, ultimately leading to its acquisition by Episerver (which later rebranded to Optimizely, and was subsequently acquired by Crownpeak).
Appointed CEO of Crownpeak, steering the company's strategy to integrate powerful digital experience (DXP), content management (CMS), and product discovery solutions to serve enterprise customers globally.
Recognized as a thought leader in the fields of A/B testing, website personalization, and data-driven marketing, frequently speaking at industry events and contributing to discussions on the future of digital experiences.
Indian Institute of Management Rohtak
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Taazaa Inc. is a US-based custom software development company, founded in 2007 and headquartered in Hudson, Ohio. They specialize in helping businesses achieve digital transformation by providing a comprehensive suite of services including mobile and web application development, cloud solutions (AWS, Azure), UI/UX design, DevOps, quality assurance, and product engineering. Taazaa focuses on understanding specific client needs to deliver tailored, scalable, and impactful technology solutions that enhance operational efficiency, improve user engagement, and drive business growth across various industries such as healthcare, logistics, and education.
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