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Rafeena Khan
New York, New York,United States
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Find Rafeena Khan's PhoneWho Is Rafeena Khan?
Rafeena Khan is a seasoned and innovative Senior Product Designer and UX Strategist with over 12 years of experience in crafting user-centered digital experiences for SaaS, e-commerce, and mobile applications. She possesses a strong ability to translate complex user needs and business requirements into intuitive, accessible, and aesthetically pleasing design solutions. Rafeena is passionate about leveraging qualitative and quantitative research to drive design decisions, fostering collaboration within cross-functional teams, and mentoring junior designers. Her expertise spans across the entire design lifecycle, from initial concept and wireframing to prototyping, user testing, and final visual design, always aiming to create products that are not only functional but also delightful to use.
How Did Rafeena Khan's Career Path Shape Their Journey?
Rafeena Khan's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
What Are Rafeena Khan's Key Achievements?
Led Redesign of Flagship E-commerce Platform
Successfully led the end-to-end redesign of a major e-commerce platform, resulting in a 20% increase in conversion rates and a 15% improvement in average session duration by enhancing navigation, checkout flow, and overall user interface.
Pioneered Mobile-First Design System
Developed and implemented a comprehensive, mobile-first design system that standardized UI components across 5+ product lines, reducing design and development inconsistencies by 40% and accelerating time-to-market for new features.
Keynote Speaker at 'Design Forward 2022'
Delivered a keynote presentation on 'The Intersection of AI and Ethical UX Design' at the international 'Design Forward 2022' conference, sharing insights with over 500 industry professionals.
Established UX Research Practice
Championed and established a dedicated UX research practice within the organization, including creating research protocols, training team members, and building a user research repository, leading to more data-informed product decisions.
Recipient of 'Innovator of the Year' Award 2021
Awarded the internal 'Innovator of the Year' for conceptualizing and prototyping a novel accessibility feature that significantly improved product usability for users with visual impairments.
What's Rafeena Khan's Educational Background?
Degree Program
Brooklyn College
Buying Intent Signals for Rafeena Khan
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Company Overview
EquinoxEquinox is a luxury fitness company that operates a chain of upscale fitness clubs primarily in major metropolitan areas across the United States, Canada, and the United Kingdom. Known for its high-end facilities, cutting-edge group fitness classes (like cycling, yoga, Pilates, and HIIT), personal training services, and spa offerings (The Spa at Equinox), Equinox positions itself as a lifestyle brand dedicated to high-performance living. They cater to a discerning clientele seeking a premium health and wellness experience, often integrating retail, cafes (like Earthbar), and digital fitness offerings (Equinox+) into their ecosystem.
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