Rachel Porras

Director of Sales - Central , Simpli.fi
Columbus, Ohio,United States
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Who Is Rachel Porras?

Total Experience22 years
CompanySimpli.fi
CountryUnited States

Rachel Porras is a seasoned product leader and user experience strategist with over a decade of experience in crafting intuitive and impactful digital products. She specializes in bridging the gap between user needs, business goals, and technological feasibility. Rachel has a strong background in user research, interaction design, and agile methodologies, having successfully launched and scaled products in both startup environments and large enterprises. She is passionate about mentoring emerging talent in the UX field and advocates for ethical and inclusive design practices. Her work often focuses on SaaS platforms, e-commerce solutions, and mobile applications, always with a keen eye on delivering measurable user and business value.

Rachel Porras LinkedIn pageCompany Website

How Did Rachel Porras's Career Path Shape Their Journey?

Rachel Porras's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Simpli.fi - Director of Sales - Central (2023 to Present)
Bidtellect - Midwest Sales Director (2017 to Present)
Rocket Fuel Inc. - Sr AE, Midwest & Chicago(2013 to 2016)
CafeMom.com - Sales Director, Midwest(2009 to 2011)
Q Interactive - Sales Account Executive, West Region(2008 to 2009)
Globalcom - Customer Retention(2003 to 2005)

What Are Rachel Porras's Key Achievements?

Global Product Launch Excellence Award

Recognized for leading the cross-functional team that successfully launched a flagship SaaS product across 5 international markets, exceeding initial adoption targets by 30% within the first six months.

Keynote Speaker at UX Innovate Summit

Invited as a keynote speaker at the prestigious UX Innovate Summit 2022, where she presented on 'The Future of Personalized User Experiences and AI'.

Patented UI/UX Interaction Model

Co-inventor of a patented interaction model for complex data visualization on mobile devices, significantly improving user comprehension and task efficiency.

Mentorship Program Founder

Established and led an internal mentorship program for junior UX designers and researchers, resulting in a 25% increase in employee retention within the design department over two years.

What's Rachel Porras's Educational Background?

BS, Marketing

Miami University - Year 1999

Buying Intent Signals for Rachel Porras

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Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance

Company Overview

Simpli.fi
Total employees1072
HeadquartersFort Worth
Founded2010

Simpli.fi is a leader in programmatic advertising and agency management software, delivering integrated omnichannel workflow that helps media buying organizations perform more effectively and efficiently. Simpli.fi's platform enables advertisers to target specific audiences with precision and scale across various digital channels, including CTV/OTT, mobile, display, video, and social media. They specialize in localized programmatic solutions, empowering businesses to reach their desired customers through granular targeting capabilities.

Company Website
Simpli.fi Funding Information
Unknown - Total Funding Raised
$16M - Most recent funding amount
2 - Number of funding rounds
Nov 19, 2013 - Latest funding round
Lead Investors:
GTCR (Acquired)
Contour Venture Partners
Frontier Growth

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