Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Rachel Brown is a highly accomplished Senior UX Researcher with over 10 years of experience in transforming complex user needs into intuitive and impactful digital experiences. Based in Austin, Texas, she possesses a deep passion for understanding human behavior and leveraging qualitative and quantitative research methodologies to drive product strategy and design innovation. Rachel excels in leading research initiatives, mentoring junior researchers, and collaborating closely with cross-functional teams including designers, product managers, and engineers to ensure user-centricity throughout the product development lifecycle. Her expertise spans usability testing, ethnographic studies, survey design, persona development, and journey mapping, consistently delivering actionable insights that enhance user satisfaction and business outcomes.
Rachel Brown's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Directed and executed a comprehensive foundational research study for a new enterprise software product line, identifying key user segments and unarticulated needs. The insights directly informed the product roadmap and core feature set, contributing to a successful market launch and exceeding initial adoption targets by 20%.
Championed and implemented a centralized user research repository and standardized research methodologies across the organization. This initiative significantly improved knowledge sharing, reduced redundant research efforts, and empowered product teams to make more informed, data-driven decisions.
Co-authored and presented a peer-reviewed paper at a leading HCI conference (e.g., CHI or UXRPA) discussing ethical considerations and best practices for incorporating AI-driven tools in user research, contributing to industry dialogue on responsible innovation.
Identified critical pain points in the user onboarding flow through mixed-methods research and usability testing. Proposed and validated design changes that led to a 30% increase in successful onboarding completions and a 15% reduction in early-stage churn.
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Zomato is an Indian multinational restaurant aggregator and food delivery company. It provides users with information, menus, and user-reviews of restaurants, as well as food delivery options from partner restaurants in numerous cities. Users can discover new restaurants, check ratings, read reviews, view photos, order food online for delivery, and book tables for dining out.
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