Peter McGuinness

President and Chief Executive Officer, Impossible Foods
New York City Metropolitan Area,United States
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Who Is Peter McGuinness?

Total Experience35 years
CompanyImpossible Foods
CountryUnited States

Peter McGuinness is a dynamic and visionary business leader, currently serving as the President and CEO of Impossible Foods. With a distinguished career spanning over two decades in both the advertising and consumer goods industries, he is renowned for his expertise in building and scaling mission-driven, challenger brands. Before joining Impossible Foods in 2022, Peter was the President and COO of Chobani, where he was a key architect of the company's explosive growth, transforming it from a Greek yogurt brand into a diversified, modern food and wellness company. His leadership is characterized by a deep understanding of consumer culture, a commitment to innovation, and a passion for brands that have a positive impact on the world.

How Did Peter McGuinness's Career Path Shape Their Journey?

Peter McGuinness's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Impossible Foods - President and Chief Executive Officer(2022 to Present)
Chobani - President and Chief Operating Officer(2020 to 2022)
DDB Chicago - President & CEO(2011 to 2013)
Gotham, Inc. - Chairman & CEO(2008 to 2011)
Momentum Worldwide - Regional President for Europe, Middle East & Africa(2005 to 2008)
McCann Worldgroup - EVP, Worldwide Account Director(1992 to 2005)

What Are Peter McGuinness's Key Achievements?

CEO of Impossible Foods

Appointed CEO in April 2022 to spearhead Impossible Foods' global growth, drive product innovation, and advance its mission to transform the global food system to be more sustainable and healthy.

Architect of Chobani's Decade of Growth

As President and COO of Chobani, he was instrumental in driving the company's revenue past $2 billion and expanding its portfolio beyond yogurt into high-growth categories like oat milk, coffee creamers, and plant-based products.

Recognized Marketing and Advertising Leader

Held numerous executive positions in the advertising world, including CEO of DDB Chicago and CEO of Gotham, leading campaigns for major global brands. He has been consistently recognized for his influence, including being named to Adweek's 'Power List'.

Champion of Purpose-Led Business

Has built a reputation for leading companies that prioritize purpose alongside profit, focusing on sustainability, employee well-being, and positive social impact as core business strategies.

What's Peter McGuinness's Educational Background?

Bachelor's Degree, Marketing and Economics

Roger Williams University - Year 1988

High School

Christian Brothers Academy

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Notable news
Hiring actively
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Corporate Finance

Company Overview

Impossible Foods
Total employees800
HeadquartersRedwood City
Founded2011

Impossible Foods is a company that develops plant-based substitutes for meat and dairy products. Its core mission is to restore biodiversity and reduce the impact of climate change by transforming the global food system. The company aims to provide consumers with delicious, nutritious, and sustainable food options that mimic the taste and texture of animal products without the significant environmental footprint, with flagship products like the Impossible Burger and Impossible Sausage.

Impossible Foods Funding Information
Unknown - Total Funding Raised
$500M - Most recent funding amount
12 - Number of funding rounds
Nov 23, 2021 - Latest funding round
Lead Investors:
Khosla Ventures
Google Ventures
Horizons Ventures
Temasek Holdings
Coatue
Mirae Asset Global Investments
Viking Global Investors
Bill Gates

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