Pete Michaels

Director, Client Development at Basis Technologies (formerly Centro), Basis Technologies
Norwalk, Connecticut,United States
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Who Is Pete Michaels?

Total Experience32 years
CompanyBasis Technologies
CountryUnited States

Pete Michaels is a seasoned Principal Software Architect with over 15 years of experience in designing and implementing scalable, high-performance software systems. He has a strong background in cloud computing (AWS, Azure), microservices architecture, and leading cross-functional engineering teams. Pete is passionate about leveraging technology to solve complex business challenges and is a firm believer in agile methodologies and continuous improvement. He excels at translating intricate technical concepts into understandable terms for both technical and non-technical stakeholders. Currently, he focuses on developing next-generation AI-driven platforms that enhance user engagement and operational efficiency.

Pete Michaels LinkedIn pageCompany Website

How Did Pete Michaels's Career Path Shape Their Journey?

Pete Michaels's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Basis Technologies - Director, Client Development at Basis Technologies (formerly Centro)(2021 to Present)
Centro - Manager, Client Development(2016 to 2020)
LHWH Advertising & PR - VP, Client Services(2002 to 2012)
A&E Television Networks - Account Executive- Biography Magazine(2000 to 2002)
MNI Targeted Media Inc. - Account Executive, Eastern Region(1999 to 2000)
Media Passage, Inc. - Account Executive(1995 to 1999)
Creative Media, Inc. - Media Planner(1994 to 1995)
Grey Group - Media Planner(1992 to 1994)

What Are Pete Michaels's Key Achievements?

Lead Architect for 'SynergyFlow' Platform

Successfully designed and led the development of 'SynergyFlow,' a SaaS platform that streamlined project management for enterprise clients, resulting in a 30% increase in user productivity and adoption by several Fortune 500 companies within two years of launch.

Cloud Migration & Modernization Initiative

Spearheaded a company-wide initiative to migrate legacy on-premise infrastructure to a modern, cloud-native architecture on AWS. This resulted in a 40% reduction in operational costs and significantly improved system scalability and resilience.

Patent for Predictive Analytics Engine

Co-invented and was granted a U.S. patent for a novel predictive analytics engine that improved customer churn prediction accuracy by 25% for a leading telecommunications client.

Keynote Speaker at Tech Innovate Summit 2022

Delivered a keynote presentation on 'The Future of Scalable AI Systems' at the Tech Innovate Summit, sharing insights with over 1,000 industry professionals.

What's Pete Michaels's Educational Background?

BA

University of Maryland College Park

Buying Intent Signals for Pete Michaels

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Notable news
Hiring actively
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Corporate Finance

Company Overview

Basis Technologies
Total employees850
HeadquartersChicago
Founded2001

Basis Technologies provides a comprehensive, automated, and integrated digital media platform designed for media planning, buying, operations, campaign analytics, and business intelligence. Their software, Basis, aims to streamline the entire digital media workflow for agencies and marketers, improving efficiency and campaign performance across programmatic, direct, search, and social advertising. It helps users consolidate their tech stack and gain a unified view of their digital advertising efforts.

Company Website
Basis Technologies Funding Information
Unknown - Total Funding Raised
$30M - Most recent funding amount
4 - Number of funding rounds
Jan 7, 2015 - Latest funding round
Lead Investors:
FTV Capital
New Enterprise Associates (NEA)

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