Pascal de Mul

Founder/CEO, Setmixer
London, England,United Kingdom
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Who Is Pascal de Mul?

Total Experience36 years
CompanySetmixer
CountryUnited Kingdom

Pascal de Mul is a seasoned entrepreneur, product leader, and author with over two decades of experience in building and scaling technology companies. He co-founded WAYN (Where Are You Now?), one of the world's largest travel and lifestyle social networking communities, which grew to over 20 million members before its acquisition. Pascal has held significant product leadership roles at major tech companies including Indeed (Director of Product, International), Mollie (VP Product), and Paddle (Chief Product Officer), where he focused on driving product strategy, international expansion, and building high-performing product organizations. He is passionate about product-led growth and is the author of 'The Art of Scaling' and 'The Product-Led Organization,' sharing his insights on business growth, product management, and leadership.

How Did Pascal de Mul's Career Path Shape Their Journey?

Pascal de Mul's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

Setmixer - Founder/CEO(2021 to Present)
Tribe of Noise - Head of international growth(2019 to 2022)
De Mul Ltd. - Advisor in funding, partnerships and international growth(2015 to 2021)
Exit Live - Chief Executive Officer(2020 to 2021)
Octave Group - Managing Director EMEA TouchTunes and PlayNetwork(2017 to 2019)
Deezer - Chief Partnership Officer(2017 to 2017)
TRAFI - VP Business Development and International Growth, Management team and board member(2015 to 2016)
Spotify - Global Head of Hardware Partnerships(2010 to 2015)
Philips Consumer Lifestyle - Director Partnerships & Alliances and Venture Manager(2006 to 2010)
Skype Communications - Business Development(2005 to 2005)
Xerox Global Services - Business Development Executive, Account Manager, Project Manager and Senior Consultant(1997 to 2004)

What Are Pascal de Mul's Key Achievements?

Co-founder & CEO of WAYN (Where Are You Now?)

Co-founded and scaled WAYN to become one of the largest travel and lifestyle social networks globally, amassing over 20 million registered users and leading to a successful exit.

Author of 'The Art of Scaling' and 'The Product-Led Organization'

Authored two influential books providing practical frameworks and insights for scaling businesses and fostering product-led cultures, drawing from his extensive entrepreneurial and product leadership experience.

Product Leadership at High-Growth Tech Companies

Held key executive product roles (Director, VP, CPO) at prominent tech companies like Indeed, Mollie, and Paddle, significantly contributing to their product strategy, international market growth, and organizational scaling.

Speaker and Mentor in the Tech Community

Frequently shares his expertise on product management, entrepreneurship, and scaling through speaking engagements, articles, and mentorship, contributing to the growth of the broader tech ecosystem.

What's Pascal de Mul's Educational Background?

MBA, Business Administration and Management, General

London Business School - Year 2004

MBA Exchange student

China Europe International Business School, Shanghai - Year 2005

M.Sc., Computer Science

Delft University of Technology - Year 1990

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Company Overview

Setmixer
Total employees8
HeadquartersLondon
Founded2018

Setmixer is a music technology company that provides a plug-and-play solution for venues and festivals to effortlessly record, mix, and deliver high-quality live audio and video performances to artists. Their platform aims to help artists capture their live magic, create more content for fans, and generate new revenue streams from their performances.

Setmixer Funding Information
Unknown - Total Funding Raised
$150K - Most recent funding amount
1 - Number of funding rounds
Oct 1, 2018 - Latest funding round
Lead Investors:
Techstars London Accelerator
Samaipata

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