Patricia Anderson

Director of People & Culture, ReturnPro formerly goTRG
Miami-Fort Lauderdale Area,United States
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Who Is Patricia Anderson?

Total Experience16 years
CompanyReturnPro formerly goTRG
CountryUnited States

Patricia Anderson is a highly accomplished Senior Marketing Director with over 15 years of experience in strategizing and executing impactful digital marketing campaigns for B2B and B2C technology companies. Based in Austin, Texas, she is renowned for her expertise in leveraging data analytics to drive customer acquisition, engagement, and retention. Patricia has a proven track record of building and leading high-performing teams, fostering a culture of innovation and collaboration. Her key strengths include market research, brand development, content strategy, SEO/SEM optimization, and social media marketing. She is passionate about understanding customer journeys and translating insights into measurable business outcomes. Patricia is a dynamic public speaker and has contributed to several industry publications on the future of digital marketing.

How Did Patricia Anderson's Career Path Shape Their Journey?

Patricia Anderson's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:

ReturnPro formerly goTRG - Director of People & Culture(2016 to Present)
Chewy - Human Resources Manager(2014 to 2015)
Q Interactive - Human Resources Manager(2008 to 2014)

What Are Patricia Anderson's Key Achievements?

Global Campaign of the Year Award 2022

Led a cross-functional team to develop and launch a global marketing campaign that resulted in a 40% increase in qualified leads and a 25% growth in international market share, earning the 'Global Campaign of the Year' award from a leading industry association.

Revenue Growth Exceeding 200% for Product Line

Developed and implemented a comprehensive digital marketing strategy for a new SaaS product line, achieving over 200% revenue growth within the first two years and successfully positioning it as a market leader.

Keynote Speaker at Tech Marketing Summit 2023

Invited as a keynote speaker at the annual Tech Marketing Summit, presenting on 'AI-Powered Personalization in Customer Journeys' to an audience of over 1000 marketing professionals.

Built Marketing Team from 3 to 25 Members

Successfully scaled the marketing department from an initial team of 3 to a robust team of 25 specialists across content, digital, and product marketing, significantly enhancing the company's marketing capabilities.

What's Patricia Anderson's Educational Background?

Bachelor of Science (BS), Health/Health Care Administration/Management

Saint John's University

Buying Intent Signals for Patricia Anderson

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Notable news
Hiring actively
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Corporate Finance

Company Overview

ReturnPro formerly goTRG
Total employees1200
HeadquartersMiami
Founded2008

ReturnPro, formerly known as goTRG, is a global leader in returns management and reverse logistics solutions. They utilize AI-powered SaaS technology to help retailers and manufacturers optimize the processing, refurbishment, and resale of returned and overstocked goods, thereby maximizing recovery value, reducing waste, and enhancing customer satisfaction. Their end-to-end platform manages every aspect of the returns lifecycle.

ReturnPro formerly goTRG Funding Information
Unknown - Total Funding Raised
$20M - Most recent funding amount
8 - Number of funding rounds
18 Oct, 2023 - Latest funding round
Lead Investors:
Revolution Growth
TGE Ventures
B. Riley Venture Capital
Van Tuyl Companies

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