Multithread effectively and personalize outreach to convert deals faster
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Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Patience Wootton is an accomplished and insightful Principal UX Writer and Content Designer with over a decade of experience in shaping user-centric digital products. She is currently making a significant impact at Deliveroo, where she leads content strategy and execution to create intuitive and engaging user experiences. Patience is known for her ability to distill complex information into clear, concise, and actionable language, ensuring that users can navigate products effortlessly. Her expertise lies in developing comprehensive content systems, establishing strong voice and tone guidelines, and collaborating effectively with cross-functional teams including designers, researchers, product managers, and engineers. She is passionate about the intersection of language and technology and consistently advocates for the user by championing clarity and empathy in product communication.
Patience Wootton's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Leads and mentors a team of UX writers, defining content strategy for key product areas. Responsible for elevating the quality and consistency of user-facing language across Deliveroo's platforms, contributing to improved user satisfaction and task completion rates.
Played a pivotal role in evolving Wise's product voice and content standards. Successfully led content design for major feature launches and internationalization efforts, making complex financial services accessible to a global audience.
Instrumental in developing and implementing comprehensive content design systems and style guides in previous roles, ensuring scalability, consistency, and efficiency in content production across large product teams.
Actively contributes to the UX and content design community by sharing insights and best practices through articles, and potentially speaking engagements, focusing on topics like ethical content design and the impact of language on user behavior.
Oxford Media & Business School - Year 2008
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Endeavor Streaming is a global leader in premium video distribution and monetization for live and on-demand content. They provide end-to-end streaming solutions, powering OTT services for some of the world's biggest sports leagues, entertainment companies, and media organizations. Their services include content management, distribution, monetization, and analytics, enabling partners to reach global audiences directly.
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