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Norman Gershgorn is a seasoned technology executive and entrepreneur, renowned as the founder and former CEO of Real Magnet. He successfully led Real Magnet, an email marketing and marketing automation platform, for 17 years (from 2000 to 2017), establishing it as a key tool for associations, publishers, and businesses to engage their audiences. His expertise lies in SaaS (Software as a Service), digital marketing, sales leadership, and growing technology companies. After Real Magnet's acquisition by Higher Logic in 2017, he served as General Manager for Higher Logic's Campaign Solutions for about a year. Gershgorn has a strong track record in building customer-centric products and driving business growth in the tech industry, with prior leadership roles in sales and marketing at companies like Inacom and Government Technology Services, Inc. (GTSI).
Norman Gershgorn's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Founded Real Magnet in 2000 and successfully scaled it over 17 years into a leading email marketing and marketing automation platform. The platform served thousands of clients, particularly in the association and publishing sectors, enabling them to enhance member and customer communication.
Orchestrated the strategic acquisition of Real Magnet by Higher Logic in September 2017. This marked a significant milestone, validating the company's market position and technology, and providing a successful exit for the venture.
Accumulated over two decades of experience in high-level sales, marketing, and executive leadership roles within the technology sector, including significant tenures at Inacom and GTSI prior to founding Real Magnet, demonstrating consistent success in driving revenue and market share.
Coachville - Year 2014
Hunter School of Social Work - Year 1977
Master's Of Social Work from Hunter College, CUNY - Year 1977
Queens College - Year 1968
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Hudson's Bay Company (HBC) is a Canadian-American retail business group. Originating as a fur trading business in 1670, it is the oldest company in North America. HBC's portfolio today includes The Bay, a Canadian department store chain, and Hudson's Bay Zellers, focused on e-commerce. It formerly owned Saks Fifth Avenue and Lord & Taylor. The company is now privately held after delisting from the Toronto Stock Exchange in 2020.
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