Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
Nicole Guilbert is a dynamic and results-oriented Senior Product Marketing Manager with over 12 years of experience in the SaaS and technology sectors. Based in Austin, Texas, she excels at crafting compelling product narratives, developing go-to-market strategies, and driving customer acquisition and retention. Nicole is passionate about understanding user needs and translating complex technical features into clear, benefit-driven messaging. She has a strong track record of collaborating with cross-functional teams, including product, sales, and engineering, to launch successful products and achieve ambitious business objectives. Her expertise includes market research, competitive analysis, content creation, and digital marketing campaign management.
Nicole Guilbert's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Led the go-to-market strategy for a flagship AI-powered analytics platform, resulting in exceeding marketing qualified lead (MQL) targets by 40% within the first quarter post-launch and a 25% increase in sales pipeline.
Spearheaded a company-wide initiative to redefine brand messaging and product positioning, leading to a 15% increase in website conversion rates and improved brand perception scores in customer surveys.
Received the internal 'Innovator of the Year' award for developing a novel customer feedback loop system that directly influenced product roadmap prioritization and feature development, enhancing user satisfaction by 20%.
Authored and promoted a comprehensive whitepaper on emerging trends in SaaS marketing, which was downloaded over 5,000 times and generated significant industry buzz, positioning the company as a thought leader.
Pacific Coast Banking School - Year 2020
UC San Diego
UW Foster School of Business - Year 2020
Highperformr Signals uncover buying intent and give you clear insights to target the right people at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses, and large corporations with a full range of banking, investing, asset management, and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately 15,000 ATMs (automated teller machines), and award-winning digital banking with approximately 57 million verified digital users.
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