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Nandita Sinha is the Chief Executive Officer (CEO) of Myntra, a leading Indian e-commerce company for fashion and lifestyle products. Appointed in January 2022, she brings extensive experience in e-commerce, consumer technology, and strategy. Prior to Myntra, Nandita held several key leadership positions at Flipkart, its parent company, where she was instrumental in driving customer growth, marketing, and overall business strategy for over eight years. Her roles at Flipkart included Vice President of Customer Growth & Marketing and Vice President of Books & General Merchandise. Before her tenure at Flipkart, she worked with Britannia Industries and Hindustan Unilever, gaining foundational experience in FMCG sales and marketing, and also spent time as an Associate Partner at McKinsey & Company, focusing on consumer-facing industries. Nandita is an alumna of IIT BHU (B.Tech) and FMS Delhi (MBA).
Nandita Sinha's work history includes a series of influential roles in various companies. Here is a detailed list of his professional journey:
Appointed CEO of Myntra in January 2022, leading one of India's largest fashion and lifestyle e-commerce platforms, responsible for overall strategy, growth, and innovation.
Played a pivotal role in Flipkart's growth trajectory, holding various senior positions including VP of Customer Growth, Media, and Engagement, significantly contributing to its market leadership in India.
Consistently featured in Fortune India's list of Most Powerful Women in Business, recognizing her significant contributions and leadership in the Indian corporate sector.
Widely recognized for her deep understanding and expertise in building scalable e-commerce businesses, customer acquisition strategies, brand building, and leveraging technology for consumer engagement in the Indian market.
Spearheading initiatives at Myntra to enhance customer experience through technology, expand into new categories, and strengthen its position as a fashion-forward platform.
Faculty of Management Studies - University of Delhi - Year 2003
Indian Institute of Technology (Banaras Hindu University), Varanasi - Year 1999
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Myntra is one of India's largest e-commerce platforms for fashion and lifestyle products. Headquartered in Bengaluru, it offers a wide range of apparel, accessories, footwear, and home furnishings from national and international brands. Acquired by Flipkart in 2014, Myntra continues to operate as a distinct brand, focusing on providing a seamless and curated online shopping experience for fashion-conscious consumers. It's known for its technology-driven approach to fashion retail, including features like AI-based recommendations and virtual try-ons.
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